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Truss

Tax & Accounting · 4.7K followers · LinkedIn benchmark, all time (original)

data through 2026-09-22

Momentum — all time

Posts

306

Posts/wk

2.4

Avg engagement

34.2

smart avg / post

Momentum

+38%

2nd half of window vs 1st

2024-05-06 → 2026-09-30 · Benchmark by Imagine AI · methodology at benchmark.imagineai.me/dashboard/methodology

Engagement trend

Posting volume (bars) vs average engagement per post (line) — page + team, original posts

Momentum over time

Change in average engagement per post vs the previous month — green gaining, red losing

Category mix

Cadence

Average engagement by day posted (Pacific time)

Team contribution

Team data through 2026-05-05 — employee scrapes lag this window; low numbers here mean stale data, not a quiet team.

Company page posts — counted in every number on this pageExclude

What drives engagement

Smart avg engagement per post across every post in this window. Gray rows at the bottom are under the sample floor (16+ posts per category, 16+ per format) — too few posts to trust the average.

By category

Celebratory Announcement48.531 posts
Hiring / Recruiting41.222 posts
Company Update38.616 posts
Industry Insight36.270 posts
Product Update30.831 posts
Event30.776 posts
Customer Highlight26.340 posts
Personal Story43.614 posts · low n
Meme / Humor34.36 posts · low n

By format

Image42.3130 posts
Text Only25.9153 posts
Carousel4512 posts · low n
Video40.810 posts · low n
Document36.61 post · low n

Best day: Tuesday. Best time block: 12am–3am UTC. Timing detail is in the Cadence chart above.

Best performing posts

  • 2026-04-15 · Woody Lello · Celebratory Announcement337 eng. (289 likes · 37 comments · 11 shares)

    We’re excited to share that we’ve been selected as finalists for eBay's Circular Fashion Fund. We’re looking forward to the opportunity to l…

    View post →
  • 2025-12-15 · Woody Lello · Product Update247 eng. (190 likes · 42 comments · 15 shares)

    Today, we’re officially launching the TRUSS Pricing Tool. It allows second-hand sellers to take a photo of a handbag, upload it, and receive…

    View post →
  • 2026-01-27 · Woody Lello · Industry Insight236 eng. (193 likes · 20 comments · 23 shares)

    3 brands absolutely dominate the handbag resale market. Louis Vuitton, Chanel, Hermès We tracked $5.8B in handbag sales across 22 platforms …

    View post →
  • 2024-12-09 · Woody Lello · Celebratory Announcement180 eng. (152 likes · 24 comments · 4 shares)

    I am excited to announce our latest investment round lead by FIGR Ventures and supported by follow on from existing investors to match fund …

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  • 2026-01-08 · Zach Mansell · Personal Story158 eng. (118 likes · 40 comments · 0 shares)

    I’m beyond excited to share that in 2026 I stepped into the most meaningful role of my life: father. Words don’t quite capture the joy our s…

    View post →

Worst performing posts — settled posts only (published ≥7 days before the data edge)

  • 2025-02-10 · Zach Mansell · Industry Insight0 eng. (0 likes · 0 comments · 0 shares)

    Remote vs. In-Person Work Work has changed, and everyone has a preference! Do you thrive with remote flexibility or in-person collaboration?…

    View post →
  • 2026-01-30 · Woody Lello · Industry Insight0 eng. (0 likes · 0 comments · 0 shares)

    Pieter Mulier is leaving Alaïa after increasing average handbag resale prices by 27.7% in a year. Alaïa’s average handbag resale price rose …

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  • 2024-05-24 · Matthew Smith · Industry Insight1 eng. (1 likes · 0 comments · 0 shares)

    Really insightful podcast episode with some great points made on management, worker safety, and process standardization in construction. Gre…

    View post →
  • 2024-07-16 · Woody Lello · Hiring / Recruiting1 eng. (1 likes · 0 comments · 0 shares)

    Check out this job at ENVOY: Tech Co-Founder Opportunity at Envoy (London)

    View post →
  • 2024-06-27 · Matthew Smith · Industry Insight2 eng. (2 likes · 0 comments · 0 shares)

    What’s the biggest challenge you face in managing construction finances? A) Managing cash flow B) Tracking expenses C) Automating payments C…

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