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Red Points

Security & Compliance · 57.5K followers · LinkedIn benchmark, all time (original)

data through 2026-09-09

Momentum — all time

Posts

262

Posts/wk

2.5

Avg engagement

35.1

smart avg / post

Momentum

-46%

2nd half of window vs 1st

2024-09-25 → 2026-09-30 · Benchmark by Imagine AI · methodology at benchmark.imagineai.me/dashboard/methodology

Engagement trend

Posting volume (bars) vs average engagement per post (line) — page + team, original posts

Momentum over time

Change in average engagement per post vs the previous month — green gaining, red losing

Category mix

Cadence

Average engagement by day posted (Pacific time)

Team contribution

Team data through 2026-07-27 — employee scrapes lag this window; low numbers here mean stale data, not a quiet team.

Company page posts — counted in every number on this pageExclude

What drives engagement

Smart avg engagement per post across every post in this window. Gray rows at the bottom are under the sample floor (14+ posts per category, 14+ per format) — too few posts to trust the average.

By category

Event56.532 posts
Customer Highlight30.620 posts
Industry Insight28.3142 posts
Company Update19.439 posts
Personal Story72.810 posts · low n
Celebratory Announcement56.210 posts · low n
Product Update45.27 posts · low n
Hiring / Recruiting40.62 posts · low n

By format

Image65.763 posts
Video28.157 posts
Text Only2891 posts
Document26.349 posts
Carousel56.62 posts · low n

Best day: Friday. Best time block: 3pm–6pm UTC. Timing detail is in the Cadence chart above.

Best performing posts

  • 2024-12-17 · Danae Vara Borrell · Personal Story392 eng. (285 likes · 107 comments · 0 shares)

    I’m happy to share that I’m starting a new position as Chief Product Officer at Red Points!

    View post →
  • 2025-04-01 · Laura Urquizu · Industry Insight328 eng. (294 likes · 30 comments · 4 shares)

    Yesterday, I was invited to attend a meeting with the President of Spain and the Ministers of both Defense and Digital Transformation to dis…

    View post →
  • 2026-02-04 · Laura Urquizu · Event315 eng. (262 likes · 41 comments · 12 shares)

    La semana pasada, lo mejor del ecosistema emprendedor español no estaba en una sala de conferencias. El pasado fin de semana cerramos la cua…

    View post →
  • 2026-07-21 · Laura Urquizu · Product Update283 eng. (223 likes · 14 comments · 46 shares)

    I am so excited about the news today. This is something I was waiting to disclose for months now. A year ago, social media deepfakes were a …

    View post →
  • 2026-01-14 · Laura Urquizu · Company Update283 eng. (263 likes · 20 comments · 0 shares)

    (Below in Spanish) We are used to seeing posts from CEOs welcoming or saying goodbye to members of the executive team. Today is not one of t…

    View post →

Worst performing posts — settled posts only (published ≥7 days before the data edge)

  • 2026-06-03 · Carlos Civicos Zarzoso · Company Update0 eng. (0 likes · 0 comments · 0 shares)

    https://lnkd.in/erWQdx-5

    View post →
  • 2026-06-03 · Carlos Civicos Zarzoso · Company Update0 eng. (0 likes · 0 comments · 0 shares)

    https://lnkd.in/eyamxWkx

    View post →
  • 2026-06-04 · Carlos Civicos Zarzoso · Company Update0 eng. (0 likes · 0 comments · 0 shares)

    https://lnkd.in/eNNmqHDk

    View post →
  • 2026-06-08 · Carlos Civicos Zarzoso · Company Update0 eng. (0 likes · 0 comments · 0 shares)

    https://lnkd.in/enpWJxA8

    View post →
  • 2026-06-09 · Carlos Civicos Zarzoso · Company Update0 eng. (0 likes · 0 comments · 0 shares)

    https://lnkd.in/e6u4y8bT

    View post →

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