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Kernel

Dev Tools & Infrastructure · 3.1K followers · LinkedIn benchmark, last 90 days (original)

data through 2026-07-24

Report card vs prior 90 days

Posts

25

-63%

Posts/wk

1.9

-63%

Median eng.

26

-21%

Smart avg

64.7

+45%

Total eng.

1.7K

-44%

Baseline vs market

  • Median engagement 26 bottom 41% of 75 tracked companies · bottom 46% of Dev Tools & Infrastructure (n=13)
  • Posts per week 1.9 bottom 21% of 75 tracked companies · bottom 15% of Dev Tools & Infrastructure (n=13)
  • Engagement per 1K followers 22.21 top 4% of 75 tracked companies · top 15% of Dev Tools & Infrastructure (n=13)

Summary

  • Posting pace fell 63% vs the prior 90 days (5.2/wk → 1.9/wk).
  • Typical-post engagement fell 21% (median 33 → 26).
  • Product Update posts earned 2.5× the company's typical post (8 posts).
  • Catherine Jue drove 63% of team engagement.
  • Median engagement of 26 sits in the bottom 41% of 75 tracked companies.
2026-05-052026-08-03 · Benchmark by Imagine AI · methodology at benchmark.imagineai.me/dashboard/methodology

Engagement trend

Posting volume (bars) vs average engagement per post (line) — page + team, original posts

Category mix

Cadence

Average engagement by day posted (Pacific time)

Team contribution

Click a person for their full report · check 2+ people to benchmark them against each other.

What worked

  • Product Update — smart avg 63.9 across 8 posts (2.5× typical)

Best format: Text only (smart avg 61, 12 posts). Best time block: 3pm–6pm UTC. Floors: 8+ posts per category, 8+ per timing bucket.

Top posts

  • 2026-06-25 · Anna X. Wang · Personal Story422 eng. (359 likes · 60 comments · 3 shares)

    Life Update: I'm back in San Francisco, and I've started a new role leading Product & Partnerships at KERNEL. Two years ago, I moved to Lond

    View post →
  • 2026-06-10 · Company page · Product Update221 eng. (191 likes · 16 comments · 14 shares)

    today, we're partnering with Anthropic to give claude managed agents browser capabilities for the first time. now, claude managed agents can

    View post →
  • 2026-05-05 · Catherine Jue · Company Update203 eng. (189 likes · 11 comments · 3 shares)

    Today was KERNEL 's first day at our new SF office on corner of Sansome and Clay. We've been methodical (and frugal!) in growing our space,

    View post →
  • 2026-05-10 · Catherine Jue · Event129 eng. (127 likes · 1 comments · 1 shares)

    A little known fact about me is that I once bootstrapped an entire year by winning hackathons. I remember pulling all-nighters (a pre-LLM er

    View post →
  • 2026-07-09 · Catherine Jue · Industry Insight112 eng. (92 likes · 14 comments · 6 shares)

    We're seeing one of the largest technological shifts of our generation happen in real-time, and it's happening at a staggering pace. AI is c

    View post →