Kernel

Report card vs prior 90 days

Baseline vs market

• Median engagement 26 — top 60% of 75 tracked companies · top 62% of Dev Tools & Infrastructure (n=13)
• Posts per week 1.9 — top 79% of 75 tracked companies · top 92% of Dev Tools & Infrastructure (n=13)
• Engagement per 1K followers 22.21 — top 4% of 75 tracked companies · top 15% of Dev Tools & Infrastructure (n=13)

What worked

• Product Update — smart avg 63.9 across 8 posts (2.5× typical)

Best format: Text only (smart avg 61, 12 posts). Best time block: 3pm–6pm UTC. Floors: 8+ posts per category, 8+ per timing bucket.

Who carried it

• 1. Catherine Jue · Co-Founder & CEO — 763 engagement over 11 posts (63% of team engagement)
• 2. Anna X. Wang · Product & Partnerships — 430 engagement over 2 posts (35% of team engagement)
• 3. Rafael Garcia · Co-founder & CTO — 21 engagement over 1 posts (2% of team engagement)

Top posts

• 2026-06-25 · Anna X. Wang · Personal Story422 eng. (359 likes · 60 comments · 3 shares)

  Life Update: I'm back in San Francisco, and I've started a new role leading Product & Partnerships at KERNEL. Two years ago, I moved to Lond…

  View post →
• 2026-06-10 · Company page · Product Update221 eng. (191 likes · 16 comments · 14 shares)

  today, we're partnering with Anthropic to give claude managed agents browser capabilities for the first time. now, claude managed agents can…

  View post →
• 2026-05-05 · Catherine Jue · Company Update203 eng. (189 likes · 11 comments · 3 shares)

  Today was KERNEL 's first day at our new SF office on corner of Sansome and Clay. We've been methodical (and frugal!) in growing our space, …

  View post →

Summary

• Posting pace fell 63% vs the prior 90 days (5.2/wk → 1.9/wk).
• Typical-post engagement fell 21% (median 33 → 26).
• Product Update posts earned 2.5× the company's typical post (8 posts).
• Catherine Jue drove 63% of team engagement.
• Median engagement of 26 sits in the top 60% of 75 tracked companies.