Benchmark DashboardHockeyStack
Data & Analytics · 30.0K followers · LinkedIn benchmark, all time (original)
Momentum — all time
Posts
400
Posts/wk
3.1
Avg engagement
88.3
smart avg / post
Momentum
-21%
2nd half of window vs 1st
Engagement trend
Posting volume (bars) vs average engagement per post (line) — page + team, original posts
Momentum over time
Change in average engagement per post vs the previous month — green gaining, red losing
Category mix
Cadence
Average engagement by day posted (Pacific time)
Team contribution
Team data through 2026-03-25 — employee scrapes lag this window; low numbers here mean stale data, not a quiet team.
What drives engagement
Smart avg engagement per post across every post in this window. Gray rows at the bottom are under the sample floor (20+ posts per category, 20+ per format) — too few posts to trust the average.
By category
By format
Best day: Friday. Best time block: 6pm–9pm UTC. Timing detail is in the Cadence chart above.
Best performing posts
- 2024-10-03 · Buğra Gündüz · Personal Story1.3K eng. (1.2K likes · 64 comments · 7 shares)
This is my co-founder Emir Atli and I at age 14, smiling over our first $5 in revenue like we just sold Facebook. Because to us, that’s exac…
View post → - 2025-10-15 · Emir Atli · Hiring / Recruiting995 eng. (852 likes · 96 comments · 47 shares)
I’m an immigrant. My co-founders are immigrants. 60% of our employees are first-generation immigrants. This country gave us the chance to bu…
View post → - 2024-11-01 · Buğra Gündüz · Personal Story977 eng. (918 likes · 49 comments · 10 shares)
“We regret to inform you that you have been found ineligible for an immigrant visa.” My heart sank. Not only were we going to be removed fro…
View post → - 2025-11-25 · Emir Atli · Industry Insight877 eng. (238 likes · 639 comments · 0 shares)
Seven months ago, our LinkedIn ads stopped working. We had scaled spend from $30k to $100k/mo and efficiency collapsed. Today, LinkedIn is g…
View post → - 2025-01-28 · Buğra Gündüz · Celebratory Announcement810 eng. (708 likes · 82 comments · 20 shares)
We raised $20M in Series A funding led by Bessemer to build AI that accelerates B2B revenue. The B2B revenue tech stack has grown uncontroll…
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Worst performing posts — settled posts only (published ≥7 days before the data edge)
- 2025-05-28 · Company page · Industry Insight10 eng. (10 likes · 0 comments · 0 shares)
In our analysis of $690M in 2024 marketing spend, Q4 emerged as a particularly tough quarter. Customer wins dropped by 9% overall—yet 46% of…
View post → - 2025-04-03 · Company page · Industry Insight11 eng. (11 likes · 0 comments · 0 shares)
We surveyed 170 B2B Marketing Leaders to learn more about how they respond to budget cuts. 83% said they would cut spend on brand and 67% wo…
View post → - 2025-06-12 · Company page · Industry Insight11 eng. (11 likes · 0 comments · 0 shares)
Here are 3 things Keith Rabkin, President of PandaDoc, is doing to keep his team focused on selling: 1. He starts with rep complaints (and t…
View post → - 2025-04-09 · Company page · Industry Insight12 eng. (12 likes · 0 comments · 0 shares)
You could shape your content strategy around what LinkedIn influencers say you should do if you had $500k to spend on content. Or you could …
View post → - 2025-06-18 · Company page · Industry Insight12 eng. (12 likes · 0 comments · 0 shares)
Are AI SDRs doomed to fail? Tito Bohrt weighs in on the debate on whether AI can truly replace the human touch in outbound sales. In Episode…
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