Fondo

Report card vs prior 30 days

Baseline vs market

• Median engagement 6 — top 90% of 48 tracked companies · top 100% of Tax & Accounting (n=5)
• Posts per week 17 — top 2% of 48 tracked companies · top 20% of Tax & Accounting (n=5)
• Engagement per 1K followers 0.91 — top 67% of 48 tracked companies · top 100% of Tax & Accounting (n=5)

What worked

• Industry Insight — smart avg 8.9 across 19 posts (1.5× typical)
• Product Update — smart avg 7.1 across 44 posts (1.2× typical)

Best format: Video (smart avg 11.4, 16 posts). Best day: Wednesday. Best time block: 6pm–9pm UTC. Floors: 8+ posts per category, 8+ per timing bucket.

Who carried it

No employee posts in this window (company-page only).

Top posts

• 2026-07-15 · Company page · Event86 eng. (76 likes · 2 comments · 8 shares)

  96% of users aren't saying no to your product. They're saying no to your paywall. And the only tool most teams have for that is manual A/B t…

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• 2026-07-15 · Company page · Company Update70 eng. (64 likes · 1 comments · 5 shares)

  Meet Jacob Wedig, CPA and Head of Operations at Fondo. 3 years in, and he’s still most excited about the same thing: working with incredible…

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• 2026-07-14 · Company page · Industry Insight62 eng. (61 likes · 0 comments · 1 shares)

  If you’re fundraising, you don’t need more inspiration. You need better reference points. We collected 50 pitch decks that actually raised m…

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Summary

• Posting pace rose 202% vs the prior 30 days (5.8/wk → 17.5/wk).
• Industry Insight posts earned 1.5× the company's typical post (19 posts).
• Median engagement of 6 sits in the top 90% of 48 tracked companies.