Firecrawl

Dev Tools & Infrastructure · 67.2K followers · LinkedIn benchmark, all time (original)

data through 2026-08-03

Report card — all time

Posts

760

Posts/wk

7.3

Median eng.

45.5

Smart avg

75.8

Total eng.

75.5K

Baseline vs market

Median engagement 45.5 — top 41% of 92 tracked companies · top 53% of Dev Tools & Infrastructure (n=17)
Posts per week 6 — top 8% of 92 tracked companies · top 12% of Dev Tools & Infrastructure (n=17)
Engagement per 1K followers 1.48 — bottom 28% of 89 tracked companies · bottom 38% of Dev Tools & Infrastructure (n=16)

Summary

Celebratory Announcement posts earned 2.6× the company's typical post (43 posts).
Median engagement of 45.5 sits in the top 41% of 92 tracked companies.

Engagement trend

Posting volume (bars) vs average engagement per post (line) — page + team, original posts

Category mix

Cadence

Average engagement by day posted (Pacific time)

Team contribution

Click a person for their full report · check 2+ people to benchmark them against each other.

What worked

Celebratory Announcement — smart avg 118.6 across 43 posts (2.6× typical)
Hiring / Recruiting — smart avg 98.1 across 73 posts (2.2× typical)
Product Update — smart avg 97.6 across 335 posts (2.1× typical)
Personal Story — smart avg 70.1 across 71 posts (1.5× typical)
Event — smart avg 67.3 across 67 posts (1.5× typical)

Best format: Video (smart avg 135.2, 217 posts). Best day: Thursday. Best time block: 3pm–6pm UTC. Floors: 38+ posts per category, 38+ per timing bucket.