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Fintech · 18.1K followers · LinkedIn benchmark, last 90 days (original)

data through 2026-08-28

Momentum vs prior 90 days

Posts

32

-38%

Posts/wk

2.5

-37%

Avg engagement

7.9

smart avg / post

-44%

Momentum

-42%

2nd half of window vs 1st

2026-07-02 → 2026-09-30 · Benchmark by Imagine AI · methodology at benchmark.imagineai.me/dashboard/methodology

Engagement trend

Posting volume (bars) vs average engagement per post (line) — page + team, original posts

Momentum over time

Change in average engagement per post vs the previous week — green gaining, red losing

Category mix

Cadence

Average engagement by day posted (Pacific time)

Team contribution

Team data through 2026-03-06 — employee scrapes lag this window; low numbers here mean stale data, not a quiet team.

Company page posts — counted in every number on this pageExclude

What drives engagement

Smart avg engagement per post across every post in this window. Gray rows at the bottom are under the sample floor (8+ posts per category, 8+ per format) — too few posts to trust the average.

By category

Industry Insight7.416 posts
Hiring / Recruiting12.12 posts · low n
Event9.52 posts · low n
Celebratory Announcement9.31 post · low n
Company Update8.72 posts · low n
Customer Highlight8.63 posts · low n
Product Update8.36 posts · low n

By format

Image10.113 posts
Text Only7.415 posts
Document8.91 post · low n
Video8.53 posts · low n

Best day: Thursday. Best time block: 6pm–9pm UTC. Timing detail is in the Cadence chart above.

Best performing posts

  • 2026-07-31 · Company page · Hiring / Recruiting72 eng. (71 likes · 0 comments · 1 shares)

    He already conquered one of the Seven Summits—now he’s taking on a new challenge at Extend. Welcome, Randall Louie! 🏔️🚀 Why Extend: I spen…

    View post →
  • 2026-07-21 · Company page · Event25 eng. (25 likes · 0 comments · 0 shares)

    Last week, we joined Mastercard during MLB All-Star Week — connecting with issuers on the future of small business payments, all set against…

    View post →
  • 2026-08-19 · Company page · Celebratory Announcement16 eng. (15 likes · 1 comments · 0 shares)

    We've been shortlisted for Disruptor of the Year at the US FinTech Awards. 🙌 This one belongs to the businesses using Extend to control spe…

    View post →
  • 2026-08-14 · Company page · Hiring / Recruiting15 eng. (13 likes · 2 comments · 0 shares)

    Adding another talented player to the team—welcome to Extend, Kristo Baricevic! 🎶 Why extend? I’m excited to work at Extend because I can s…

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  • 2026-08-03 · Company page · Industry Insight12 eng. (12 likes · 0 comments · 0 shares)

    "Cards are everywhere. Intelligence around them is not. That's the gap we're closing." Our Co-Founder & CEO Andrew Jamison sat down with Pul…

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Worst performing posts — settled posts only (published ≥7 days before the data edge)

  • 2026-07-02 · Company page · Industry Insight2 eng. (2 likes · 0 comments · 0 shares)

    Ask any controller where their AP process breaks down, and almost no one points to the approval step. The real friction shows up after — in …

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  • 2026-07-13 · Company page · Product Update4 eng. (4 likes · 0 comments · 0 shares)

    Using Extend day to day often comes with questions — especially as your team grows. That's why we’ve pulled together a library of guides des…

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  • 2026-07-28 · Company page · Event4 eng. (4 likes · 0 comments · 0 shares)

    Our Extend 101 & 102 webinars are built to help teams use the platform with confidence, whether you’re just getting started or ready to stre…

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  • 2026-08-06 · Company page · Company Update4 eng. (4 likes · 0 comments · 0 shares)

    Hybrid, in-person, or remote, it looks different for everyone — but staying connected is a non-negotiable. That's just how we're wired at Ex…

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  • 2026-08-10 · Company page · Industry Insight4 eng. (3 likes · 1 comments · 0 shares)

    Expense fraud almost never looks like fraud at first. It looks like a $60 "client entertainment" charge that shows up a little too often. A …

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