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Deel

HR & Payroll · 842.8K followers · LinkedIn benchmark, all time (original)

data through 2026-09-27

Momentum — all time

Posts

1,237

Posts/wk

9.2

Avg engagement

227.6

smart avg / post

Momentum

+42%

2nd half of window vs 1st

2024-03-06 → 2026-09-30 · Benchmark by Imagine AI · methodology at benchmark.imagineai.me/dashboard/methodology

Engagement trend

Posting volume (bars) vs average engagement per post (line) — page + team, original posts

Momentum over time

Change in average engagement per post vs the previous month — green gaining, red losing

Category mix

Cadence

Average engagement by day posted (Pacific time)

Team contribution

Click a person for their full report · check 2+ people to benchmark them against each other · Include/Exclude scopes every number on this page.

Company page posts — counted in every number on this pageExclude

What drives engagement

Smart avg engagement per post across every post in this window. Gray rows at the bottom are under the sample floor (62+ posts per category, 62+ per format) — too few posts to trust the average.

By category

Celebratory Announcement548.9118 posts
Hiring / Recruiting382.595 posts
Product Update345.5154 posts
Personal Story305.877 posts
Company Update168.9130 posts
Event164.4284 posts
Industry Insight115.5289 posts
Meme / Humor216.842 posts · low n
Customer Highlight199.248 posts · low n

By format

Video292.8242 posts
Text Only281.7387 posts
Image249.8340 posts
Document170.684 posts
Poll60140 posts
Carousel272.644 posts · low n

Best day: Wednesday. Best time block: 12pm–3pm UTC. Timing detail is in the Cadence chart above.

Best performing posts

  • 2025-10-16 · Alex Bouaziz · Personal Story16.7K eng. (14.1K likes · 1.4K comments · 1.1K shares)

    Deel has raised $300M at a $17.3B valuation Shuo and I started about 6 years ago, struggling to even make $10K I've never shared this before…

    View post →
  • 2026-09-21 · Alex Bouaziz · Product Update5.7K eng. (4.1K likes · 1.0K comments · 583 shares)

    Introducing Akai: Deel added $140M ARR in 90 days without hiring any new people, automating ~600 employees' work using akai.run Revenue per …

    View post →
  • 2025-10-23 · Alex Bouaziz · Product Update4.5K eng. (3.6K likes · 465 comments · 422 shares)

    Introducing: AnyTime Pay 💸 "Payroll is on the 30th - but give me what I've earned till today." For 500M+ hard-working, paycheck-to-paycheck…

    View post →
  • 2025-07-15 · Alex Bouaziz · Industry Insight4.3K eng. (4.1K likes · 135 comments · 109 shares)

    Running Deel - 7k people working remotely across 115 countries - I’ve always found it interesting that most people don’t realize what the mo…

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  • 2026-05-14 · Alex Bouaziz · Celebratory Announcement4.2K eng. (3.4K likes · 437 comments · 355 shares)

    Proud moment for everyone at Deel. From the 2026/27 season, we will officially become Arsenal Football Club's new sleeve partner 🔴⚪️ When w…

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Worst performing posts — settled posts only (published ≥7 days before the data edge)

  • 2026-08-07 · Company page · Industry Insight0 eng. (0 likes · 0 comments · 0 shares)

    He helped scale with Deel from $1M to $1.5B in revenue. Some of the standout quotes and takeaways from Chris Lee on the journey:

    View post →
  • 2025-03-10 · Anthony Dann · Industry Insight1 eng. (1 likes · 0 comments · 0 shares)

    Deconstructing Deel 👷♂️ If you're interested in the evolution of Deel and what makes us different... Have a read of this great article by A…

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  • 2025-09-17 · Anthony Dann · Customer Highlight1 eng. (1 likes · 0 comments · 0 shares)

    Opportunity for anyone looking at painless switch to Deel…

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  • 2026-09-02 · Avi Ashkenazi · Hiring / Recruiting1 eng. (1 likes · 0 comments · 0 shares)

    Even if you aren’t looking - this vid is a nice pause for your scroll. Just good vibes - in a sea of information

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  • 2025-01-28 · Avi Ashkenazi · Hiring / Recruiting2 eng. (2 likes · 0 comments · 0 shares)

    Content friends!

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