Benchmark DashboardAvi Ashkenazi
Senior Director of Product Design · Deel · 16.5K followers · LinkedIn benchmark, last 12 months (original)
Deel company report →Report card vs prior 12 months
Avg eng/post
57
-31%Median eng/post
31
+138%Posts/wk
2.1
+425%Total eng.
6.3K
+229%Trend (monthly — bars are posts, line is avg engagement per post)
Top categories
- Event — smart avg 66 across 9 posts (2.1× typical)
- Personal Story — smart avg 57.3 across 13 posts (1.8× typical)
- Hiring / Recruiting — smart avg 56.7 across 11 posts (1.8× typical)
- Product Update — smart avg 53.6 across 18 posts (1.7× typical)
- Industry Insight — smart avg 45.1 across 58 posts (1.5× typical)
Top posts
- 2026-06-02 · Avi Ashkenazi · Personal Story466 eng. (432 likes · 33 comments · 1 shares)
One year ago today, I joined Deel. In my past roles, managers often labeled me based on rigid categories. If I wanted to manage, I had to st…
View post → - 2026-09-11 · Avi Ashkenazi · Industry Insight430 eng. (349 likes · 59 comments · 22 shares)
Design used to sit at the beginning of product development loop. You used to figure out what problem to solve Understood the user and mapped…
View post → - 2026-06-03 · Avi Ashkenazi · Industry Insight329 eng. (284 likes · 33 comments · 12 shares)
Most design teams think their design system is AI-ready. It's not. Here's what actually changes. Three things have to be true before you can…
View post → - 2026-05-26 · Avi Ashkenazi · Product Update249 eng. (223 likes · 23 comments · 3 shares)
Some of our designers stopped using Figma as their exploration layer. They moved into code — prototyping, iterating, shipping ideas directly…
View post → - 2026-08-14 · Avi Ashkenazi · Hiring / Recruiting229 eng. (203 likes · 17 comments · 9 shares)
I am hiring a Director of Design for our Connectivity team at Deel. Before I tell you about the role, let me tell you about the org you woul…
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