Supabase

Report card vs prior 30 days

Baseline vs market

• Median engagement 100 — top 15% of 48 tracked companies · top 20% of Dev Tools & Infrastructure (n=5)
• Posts per week 5.2 — top 50% of 48 tracked companies · top 100% of Dev Tools & Infrastructure (n=5)
• Engagement per 1K followers 1.08 — top 63% of 48 tracked companies · top 40% of Dev Tools & Infrastructure (n=5)

What worked

• Product Update — smart avg 136.5 across 11 posts (1.4× typical)

Best format: Text only (smart avg 100.8, 11 posts). Best time block: 3pm–6pm UTC. Floors: 8+ posts per category, 8+ per timing bucket.

Who carried it

No employee posts in this window (company-page only).

Top posts

• 2026-07-21 · Company page · Product Update454 eng. (392 likes · 22 comments · 40 shares)

  Introducing Supabase Pipelines. Your app runs on Postgres. Your analytics usually run somewhere else, like a data warehouse, and getting you…

  View post →
• 2026-07-31 · Company page · Product Update290 eng. (243 likes · 16 comments · 31 shares)

  Today we're open-sourcing Supabase Evals, our benchmark for how well AI coding agents build with Supabase. Agents are now a primary way peop…

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• 2026-07-24 · Company page · Product Update215 eng. (199 likes · 5 comments · 11 shares)

  Say hello to the new Edge Functions Overview page. Open any function and you can see how it's running, without digging through the logs firs…

  View post →

Summary

• Posting pace held steady vs the prior 30 days (5.4/wk).
• Product Update posts earned 1.4× the company's typical post (11 posts).
• Median engagement of 100 sits in the top 15% of 48 tracked companies.