Imagine AI
All companies

Rippling

HR & Payroll · 489.4K followers · LinkedIn benchmark, last 12 months (original)

data through 2026-09-25

Momentum vs prior 12 months

Posts

734

+104%

Posts/wk

14.1

+104%

Avg engagement

147.9

smart avg / post

-21%

Momentum

+6%

2nd half of window vs 1st

2025-09-30 → 2026-09-30 · Benchmark by Imagine AI · methodology at benchmark.imagineai.me/dashboard/methodology

Engagement trend

Posting volume (bars) vs average engagement per post (line) — page + team, original posts

Momentum over time

Change in average engagement per post vs the previous month — green gaining, red losing

Category mix

Cadence

Average engagement by day posted (Pacific time)

Team contribution

Team data through 2026-09-08 — employee scrapes lag this window; low numbers here mean stale data, not a quiet team.

Company page posts — counted in every number on this pageExclude

What drives engagement

Smart avg engagement per post across every post in this window. Gray rows at the bottom are under the sample floor (37+ posts per category, 37+ per format) — too few posts to trust the average.

By category

Product Update298.289 posts
Hiring / Recruiting172.489 posts
Customer Highlight162.358 posts
Meme / Humor155.987 posts
Personal Story133.560 posts
Event114.5186 posts
Industry Insight90.2101 posts
Celebratory Announcement247.832 posts · low n
Company Update171.632 posts · low n

By format

Video201.8182 posts
Document171.339 posts
Carousel168.463 posts
Image158.8216 posts
Text Only100.9233 posts
Poll185.91 post · low n

Best day: Tuesday. Best time block: 3pm–6pm UTC. Timing detail is in the Cadence chart above.

Best performing posts

  • 2026-06-10 · Carrie Ball · Meme / Humor10.5K eng. (9.9K likes · 438 comments · 101 shares)

    Dear Candidates, If you're on a video interview and have a pet in the background, please un-blur your background. Love from Recruiters every…

    View post →
  • 2026-03-18 · Company page · Product Update6.9K eng. (3.6K likes · 2.1K comments · 1.2K shares)

    Today, we’re introducing Rippling AI. Rippling AI makes you a better decision maker, every day. And it saves you time by taking care of tedi…

    View post →
  • 2026-01-19 · Carrie Ball · Hiring / Recruiting2.9K eng. (2.7K likes · 147 comments · 6 shares)

    💌 I reached out to a passive candidate on linkedin 7 months ago 👎🏻 They said thanks but no thanks, timing not good 👋🏻 They just message…

    View post →
  • 2026-06-25 · Company page · Product Update2.6K eng. (1.7K likes · 444 comments · 513 shares)

    Today we're launching Rippling Data Cloud, and with it, Rippling AI can now answer questions across any system you run your business on, not…

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  • 2026-08-06 · Company page · Product Update2.5K eng. (1.4K likes · 448 comments · 602 shares)

    Is AI spend shredding your budget? Now, you can see (and control) where it's going with AI Spend Console. Every company is adopting AI, but …

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Worst performing posts — settled posts only (published ≥7 days before the data edge)

  • 2026-09-04 · Emily Herron · Event2 eng. (2 likes · 0 comments · 0 shares)

    Honestly, Open Enrollment prep and rollout is so much smoother using AI. I'll be showing some of the work you should absolutely hand over to…

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  • 2026-06-30 · Emily Herron · Event3 eng. (3 likes · 0 comments · 0 shares)

    There's still some time to join us (1 hour to be exact!!) -- Sabrina Kidd, PHR, SHRM-CP and I will be going through how she and her team use…

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  • 2026-07-16 · Shayne Kuhaneck · Event3 eng. (3 likes · 0 comments · 0 shares)

    Don't forget to join me today at 10a.m. PT / 1p.m. ET as we discuss what we are doing at Rippling with AI, governance, and being audit ready…

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  • 2026-07-22 · Emily Herron · Industry Insight4 eng. (4 likes · 0 comments · 0 shares)

    Yesterday during AI Academy, we spent a while talking about managing global Time Off policies and we were split on what the better PTO polic…

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  • 2026-07-27 · Emily Herron · Industry Insight5 eng. (4 likes · 1 comments · 0 shares)

    We all agree: human judgement is all the more important in the age of AI. But, how are we developing it? Building judgement requires space t…

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