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Doppel

Security & Compliance · 21.9K followers · LinkedIn benchmark, last 12 months (original)

data through 2026-09-10

Momentum vs prior 12 months

Posts

556

+518%

Posts/wk

10.7

+529%

Avg engagement

68.8

smart avg / post

-20%

Momentum

-23%

2nd half of window vs 1st

2025-09-30 → 2026-09-30 · Benchmark by Imagine AI · methodology at benchmark.imagineai.me/dashboard/methodology

Engagement trend

Posting volume (bars) vs average engagement per post (line) — page + team, original posts

Momentum over time

Change in average engagement per post vs the previous month — green gaining, red losing

Category mix

Cadence

Average engagement by day posted (Pacific time)

Team contribution

Team data through 2026-09-10 — employee scrapes lag this window; low numbers here mean stale data, not a quiet team.

Company page posts — counted in every number on this pageExclude

What drives engagement

Smart avg engagement per post across every post in this window. Gray rows at the bottom are under the sample floor (28+ posts per category, 28+ per format) — too few posts to trust the average.

By category

Celebratory Announcement138.476 posts
Company Update8245 posts
Product Update8053 posts
Event65.5100 posts
Hiring / Recruiting63.666 posts
Industry Insight46.7185 posts
Meme / Humor73.52 posts · low n
Customer Highlight73.220 posts · low n
Personal Story65.99 posts · low n

By format

Video9054 posts
Image75.6261 posts
Document58.732 posts
Text Only49.3191 posts
Carousel134.918 posts · low n

Best day: Wednesday. Best time block: 12am–3am UTC. Timing detail is in the Cadence chart above.

Best performing posts

  • 2026-05-06 · Kevin Tian · Celebratory Announcement689 eng. (609 likes · 32 comments · 48 shares)

    The idea for Doppel began on a basketball court. Today, that journey reaches Madison Square Garden. I’m incredibly proud to share that Doppe…

    View post →
  • 2026-05-04 · Kevin Tian · Celebratory Announcement602 eng. (530 likes · 22 comments · 50 shares)

    We just wrapped another exceptional quarter at Doppel, and I’m incredibly proud of all we accomplished. Q1 was our strongest quarter yet, wi…

    View post →
  • 2026-02-11 · Kevin Tian · Celebratory Announcement599 eng. (555 likes · 34 comments · 10 shares)

    Last week marked Doppel's 4-year anniversary. Four years ago, Doppel started with myself and Rahul Madduluri around a conviction that felt o…

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  • 2025-11-19 · Company page · Celebratory Announcement564 eng. (416 likes · 24 comments · 124 shares)

    Today, we’re announcing Doppel has raised a $70M Series C to meet the rising demand for AI-Driven Social Engineering Defense. Led by Besseme…

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  • 2026-03-18 · Kevin Tian · Celebratory Announcement550 eng. (496 likes · 27 comments · 27 shares)

    Excited to share that we have launched Doppel's first brand campaign with billboards across San Francisco this week. Moments like this reall…

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Worst performing posts — settled posts only (published ≥7 days before the data edge)

  • 2026-05-12 · Myles Madden · Industry Insight0 eng. (0 likes · 0 comments · 0 shares)

    I’ve been spending some time looking at our latest snapshot into the state of cybersecurity in financial services, and a lot of it confirms …

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  • 2026-08-20 · Bobby Ford · Event2 eng. (2 likes · 0 comments · 0 shares)

    Looking forward to this webinar with Costa Kladianos and Christina Morillo . Please register to win your favorite team’s customized jersey!

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  • 2026-08-25 · Bobby Ford · Event2 eng. (2 likes · 0 comments · 0 shares)

    With the NFL season starting soon, I’m really looking forward to learning from tech executives from two legendary clubs! Costa Kladianos Chr…

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  • 2026-06-19 · Myles Madden · Celebratory Announcement3 eng. (3 likes · 0 comments · 0 shares)

    We are the champions, my friends 🎶

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  • 2026-07-02 · Rodolfo Yiu · Hiring / Recruiting4 eng. (4 likes · 0 comments · 0 shares)

    Email security is getting rewritten. The old model was: score the message, quarantine it, move on. Doppel’s approach is different: tie every…

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