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Dev Tools & Infrastructure · 11.6K followers · LinkedIn benchmark, all time (original)

data through 2026-08-03

Report card — all time

Posts

358

Posts/wk

3.5

Median eng.

Smart avg

80.1

Total eng.

43.3K

Baseline vs market

Median engagement 44 — top 42% of 92 tracked companies · bottom 47% of Dev Tools & Infrastructure (n=17)
Posts per week 2.8 — top 34% of 92 tracked companies · top 35% of Dev Tools & Infrastructure (n=17)
Engagement per 1K followers 10.42 — top 30% of 89 tracked companies · top 50% of Dev Tools & Infrastructure (n=16)

Summary

Celebratory Announcement posts earned 3× the company's typical post (21 posts).
Median engagement of 44 sits in the top 42% of 92 tracked companies.

Engagement trend

Posting volume (bars) vs average engagement per post (line) — page + team, original posts

Category mix

Cadence

Average engagement by day posted (Pacific time)

Team contribution

Click a person for their full report · check 2+ people to benchmark them against each other.

What worked

Celebratory Announcement — smart avg 132.5 across 21 posts (3× typical)
Personal Story — smart avg 121 across 35 posts (2.7× typical)
Event — smart avg 86.9 across 77 posts (2× typical)
Product Update — smart avg 86.6 across 122 posts (2× typical)
Industry Insight — smart avg 62.4 across 48 posts (1.4× typical)

Best format: Carousel (smart avg 140, 19 posts). Best day: Wednesday. Best time block: 3pm–6pm UTC. Floors: 18+ posts per category, 18+ per timing bucket.