Benchmark DashboardRoss Hudgens
CEO · Siege Media · 17.7K followers · LinkedIn benchmark, last 12 months (original)
Siege Media company report →Report card vs prior 12 months
Avg eng/post
87
+19%Median eng/post
71
+1%Posts/wk
1.3
+117%Total eng.
5.9K
+152%Trend (monthly — bars are posts, line is avg engagement per post)
Top categories
- Industry Insight — smart avg 77.8 across 57 posts (1.1× typical)
Top posts
- 2025-08-31 · Hiring / Recruiting547 eng. (456 likes · 52 comments · 39 shares)
OpenAI is hiring an SEO-leaning content strategy role paying almost $400k! While the role itself is a great opportunity for the right strate…
View post → - 2025-09-11 · Industry Insight330 eng. (276 likes · 44 comments · 10 shares)
LinkedIn posts are seeing a surge in SEO traffic. This is a trend to watch closely. It feels like it could be the start of a Reddit, Quora-t…
View post → - 2025-09-09 · Industry Insight265 eng. (214 likes · 34 comments · 17 shares)
Google is sending higher quality traffic than ChatGPT in the last 60 days. In the past 18 months, ChatGPT's quality is 2% better, but that c…
View post → - 2025-10-21 · Industry Insight194 eng. (163 likes · 16 comments · 15 shares)
ChatGPT's new Atlas browser could be bullish for SEO. It can now search and complete purchases directly inside the browser, which is a big s…
View post → - 2025-11-03 · Industry Insight181 eng. (140 likes · 28 comments · 13 shares)
In 2024, Gartner famously predicted that search traffic would drop by 25% due to LLMs and AI Overviews. Our industry fired back, but they've…
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