XP Health

Healthcare Tech · 4.4K followers · LinkedIn benchmark, last 12 months (original)

data through 2026-09-27

Excluding from this report:Company page reset

Momentum vs prior 12 months

Posts

-54%

Posts/wk

0.4

-56%

Avg engagement

94.2

smart avg / post

+44%

Momentum

-66%

2nd half of window vs 1st

Engagement trend

Posting volume (bars) vs average engagement per post (line) — team only, original posts

Momentum over time

Change in average engagement per post vs the previous month — green gaining, red losing

Category mix

Cadence

Average engagement by day posted (Pacific time)

Team contribution

Team data through 2026-08-03 — employee scrapes lag this window; low numbers here mean stale data, not a quiet team.

Company page posts — not counted in this reportExcluded — undo

What drives engagement

Smart avg engagement per post across every post in this window. Gray rows at the bottom are under the sample floor (8+ posts per category, 8+ per format) — too few posts to trust the average.

By category

Celebratory Announcement110.22.3×3 posts · low n

Personal Story1102.3×4 posts · low n

Hiring / Recruiting96.52.1×1 post · low n

Company Update94.92×1 post · low n

Customer Highlight94.12×5 posts · low n

Industry Insight93.72×1 post · low n

Product Update911.9×2 posts · low n

Event88.41.9×4 posts · low n

By format

Image104.216 posts

Video93.71 post · low n

Text Only86.64 posts · low n

Best day: Wednesday. Best time block: 3pm–6pm UTC. Timing detail is in the Cadence chart above.

Best performing posts

2025-12-10 · Antonio Moraes · Celebratory Announcement446 eng. (344 likes · 91 comments · 11 shares)
I'm quite emotional today... after years of dreaming and preparing for this, XP Health has achieved the B-Corp status! This is one of the hi…
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2026-04-16 · Antonio Moraes · Personal Story307 eng. (273 likes · 31 comments · 3 shares)
My great-great-grandfather was a Portuguese immigrant in Brazil. Shoemaker's apprentice. Started his first business at 17. By 30, he was wel…
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2025-11-05 · Antonio Moraes · Customer Highlight191 eng. (166 likes · 19 comments · 6 shares)
Just crossed a milestone that got me thinking. XP Health now supports over 600,000 members at 6,000 companies. That number is cool, but it’s…
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2026-04-22 · Antonio Moraes · Personal Story188 eng. (176 likes · 9 comments · 3 shares)
Every weekend for 10 years, I had 2 jobs. One paid. One didn't. From 2008 to 2016, I co-produced a feature-length documentary called "A New …
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2026-01-29 · Antonio Moraes · Personal Story144 eng. (136 likes · 7 comments · 1 shares)
Stanford Lean Launchpass class invited my co-founder James Wong and me to share XP Health’s trajectory, failures and learnings. From our gar…
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Worst performing posts — settled posts only (published ≥7 days before the data edge)

2026-08-01 · Antonio Moraes · Product Update12 eng. (11 likes · 1 comments · 0 shares)
Very excited for something big that is coming…
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2026-06-17 · Antonio Moraes · Celebratory Announcement14 eng. (12 likes · 1 comments · 1 shares)
Big news: XP Health is expanding our partnership with Guardian Group Benefits. We founded XP to give access to high-quality vision care to m…
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2026-07-08 · Antonio Moraes · Industry Insight17 eng. (17 likes · 0 comments · 0 shares)
😱 I'm shocked... just asked NotebookLM (one of Google's AI models) "why are so many people spending $400+ on a pair of glasses AFTER vision…
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2026-06-03 · Antonio Moraes · Event25 eng. (25 likes · 0 comments · 0 shares)
Very excited about this!
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2026-07-31 · Antonio Moraes · Customer Highlight31 eng. (29 likes · 0 comments · 2 shares)
🥳 4 testimonials from the last 24h that summarize quite well why over 6k employers and 800k+ members now use XP Health 💗
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