Benchmark DashboardTruss
Tax & Accounting · 4.7K followers · LinkedIn benchmark, last 12 months (original)
Momentum vs prior 12 months
Posts
67
+3%Posts/wk
1.3
+8%Avg engagement
55.4
smart avg / post
+44%Momentum
+10%
2nd half of window vs 1st
Engagement trend
Posting volume (bars) vs average engagement per post (line) — team only, original posts
Momentum over time
Change in average engagement per post vs the previous month — green gaining, red losing
Category mix
Cadence
Average engagement by day posted (Pacific time)
Team contribution
Team data through 2026-05-05 — employee scrapes lag this window; low numbers here mean stale data, not a quiet team.
What drives engagement
Smart avg engagement per post across every post in this window. Gray rows at the bottom are under the sample floor (8+ posts per category, 8+ per format) — too few posts to trust the average.
By category
By format
Best day: Monday. Best time block: 9am–12pm UTC. Timing detail is in the Cadence chart above.
Best performing posts
- 2026-04-15 · Woody Lello · Celebratory Announcement337 eng. (289 likes · 37 comments · 11 shares)
We’re excited to share that we’ve been selected as finalists for eBay's Circular Fashion Fund. We’re looking forward to the opportunity to l…
View post → - 2025-12-15 · Woody Lello · Product Update247 eng. (190 likes · 42 comments · 15 shares)
Today, we’re officially launching the TRUSS Pricing Tool. It allows second-hand sellers to take a photo of a handbag, upload it, and receive…
View post → - 2026-01-27 · Woody Lello · Industry Insight236 eng. (193 likes · 20 comments · 23 shares)
3 brands absolutely dominate the handbag resale market. Louis Vuitton, Chanel, Hermès We tracked $5.8B in handbag sales across 22 platforms …
View post → - 2026-01-08 · Zach Mansell · Personal Story158 eng. (118 likes · 40 comments · 0 shares)
I’m beyond excited to share that in 2026 I stepped into the most meaningful role of my life: father. Words don’t quite capture the joy our s…
View post → - 2026-01-31 · Zach Mansell · Personal Story147 eng. (135 likes · 12 comments · 0 shares)
We’re gearing up for a massive 2026 at Truss, but the real win is right here at home! This year will be big for Truss — new milestones, new …
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Worst performing posts — settled posts only (published ≥7 days before the data edge)
- 2026-01-30 · Woody Lello · Industry Insight0 eng. (0 likes · 0 comments · 0 shares)
Pieter Mulier is leaving Alaïa after increasing average handbag resale prices by 27.7% in a year. Alaïa’s average handbag resale price rose …
View post → - 2026-03-24 · Zach Mansell · Event4 eng. (4 likes · 0 comments · 0 shares)
Pumped to see this come together. Ken Kantzer recently teamed up with the Miles Masterclass team in New York to film a cinematic CPE course …
View post → - 2026-04-24 · Zach Mansell · Product Update4 eng. (4 likes · 0 comments · 0 shares)
Did Cody just spill the beans on a new feature we haven’t announced 👀🤭
View post → - 2026-04-28 · Zach Mansell · Event4 eng. (4 likes · 0 comments · 0 shares)
Register here 👉 https://gettruss.io/events
View post → - 2025-12-02 · Zach Mansell · Event7 eng. (7 likes · 0 comments · 0 shares)
I wish I could make it out to DC for CPA.com’s DigitalCPA! Truss will be there, and our team is excited to see you!
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