Benchmark

Tax Hack Accounting Group

Tax & Accounting
Vs research baseline
Below baseline median
In their industry
Bottom quarter in Tax & Accounting
Posting cadence
daily
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What works for them

by post type, vs their own typical post
  1. 1. After-event highlight↑
  2. 2. Personal highlight↑
  3. 3. Event announcement↑
  4. 4. Industry thought leadership→
  5. 5. Company announcement↓

What they post

share of posts by type
Industry thought leadership38%
Event announcement28%
Personal highlight16%
Company announcement7%
After-event highlight6%
Hiring announcement2%
Company highlight1%
Customer highlight1%