Imagine AI
All companies

Spur

Sales & Marketing Tech · 10.0K followers · LinkedIn benchmark, last 12 months (original)

data through 2026-09-07

Momentum vs prior 12 months

Posts

176

+63%

Posts/wk

3.4

+62%

Avg engagement

58.9

smart avg / post

-25%

Momentum

-60%

2nd half of window vs 1st

2025-09-30 → 2026-09-30 · Benchmark by Imagine AI · methodology at benchmark.imagineai.me/dashboard/methodology

Engagement trend

Posting volume (bars) vs average engagement per post (line) — page + team, original posts

Momentum over time

Change in average engagement per post vs the previous month — green gaining, red losing

Category mix

Cadence

Average engagement by day posted (Pacific time)

Team contribution

Team data through 2026-03-11 — employee scrapes lag this window; low numbers here mean stale data, not a quiet team.

Company page posts — counted in every number on this pageExclude

What drives engagement

Smart avg engagement per post across every post in this window. Gray rows at the bottom are under the sample floor (9+ posts per category, 9+ per format) — too few posts to trust the average.

By category

Personal Story83.912 posts
Company Update7411 posts
Hiring / Recruiting62.823 posts
Event55.750 posts
Product Update55.125 posts
Industry Insight54.127 posts
Customer Highlight52.625 posts
Celebratory Announcement58.53 posts · low n

By format

Carousel80.814 posts
Video73.218 posts
Image66.580 posts
Text Only36.961 posts
Poll601 post · low n
Document58.52 posts · low n

Best day: Wednesday. Best time block: 9pm–12am UTC. Timing detail is in the Cadence chart above.

Best performing posts

  • 2025-11-28 · Sneha Sivakumar · Personal Story377 eng. (369 likes · 7 comments · 1 shares)

    So grateful this thanksgiving for my cofounder, partner in jugaad and closest friend Anushka Nijhawan 🧡 As I’ve always proudly said, forget…

    View post →
  • 2026-01-10 · Company page · Company Update284 eng. (268 likes · 11 comments · 5 shares)

    We’re back from Puerto Rico 🌴 After a big year of product momentum, feature launches, and new customers, we spent time as a team reflecting…

    View post →
  • 2025-12-01 · Sneha Sivakumar · Product Update284 eng. (260 likes · 14 comments · 10 shares)

    The silent killer of product velocity? QA chaos. I've watched teams spend hours sketching test flows on whiteboards, manually configuring su…

    View post →
  • 2026-03-08 · Sneha Sivakumar · Personal Story247 eng. (233 likes · 11 comments · 3 shares)

    Thinking today about the incredible women who have shaped my journey - the athletes, the mothers, the builders, the customers, and now the m…

    View post →
  • 2026-02-02 · Sneha Sivakumar · Company Update235 eng. (223 likes · 8 comments · 4 shares)

    CBS News walked into our office and the first thing the anchor said: "I've never done an interview in my socks before." Anushka and I made a…

    View post →

Worst performing posts — settled posts only (published ≥7 days before the data edge)

  • 2025-10-02 · Lakshmi Narasimhan Mukkur Raghavan · Industry Insight2 eng. (2 likes · 0 comments · 0 shares)

    As we keep building in the agentic space, it’s a great reminder that performance doesn’t just come from the model, but from how we design th…

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  • 2026-02-12 · Cenker Camcı · Customer Highlight3 eng. (3 likes · 0 comments · 0 shares)

    The best product feedback: "We'd be very disappointed if we couldn't use Spur anymore." From being able to bring back QA completely in-house…

    View post →
  • 2026-03-10 · Lakshmi Narasimhan Mukkur Raghavan · Industry Insight3 eng. (3 likes · 0 comments · 0 shares)

    A few weeks ago I wrote about how LLMs have no sense of time. They read your entire conversation as one flat block, no timestamps, no gaps, …

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  • 2026-02-19 · Lakshmi Narasimhan Mukkur Raghavan · Customer Highlight4 eng. (4 likes · 0 comments · 0 shares)

    This is something I see play out with every Spur customer I work with Your BAs wrote the requirements. Your devs built the system. Your prod…

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  • 2025-12-01 · Lakshmi Narasimhan Mukkur Raghavan · Product Update5 eng. (5 likes · 0 comments · 0 shares)

    Proper test planning is what separates teams who react to bugs from teams who prevent them. Test Plans finally remove the chaos around envir…

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