Soraban
Tax & Accounting · 2.0K followers · LinkedIn benchmark, last 12 months (original)
Momentum vs prior 12 months
Posts
57
+418%Posts/wk
1.1
+450%Avg engagement
15.1
smart avg / post
-49%Momentum
-42%
2nd half of window vs 1st
Engagement trend
Posting volume (bars) vs average engagement per post (line) — page + team, original posts
Momentum over time
Change in average engagement per post vs the previous month — green gaining, red losing
Category mix
Cadence
Average engagement by day posted (Pacific time)
Team contribution
Team data through 2025-12-04 — employee scrapes lag this window; low numbers here mean stale data, not a quiet team.
What drives engagement
Smart avg engagement per post across every post in this window. Gray rows at the bottom are under the sample floor (8+ posts per category, 8+ per format) — too few posts to trust the average.
By category
By format
Best day: Thursday. Best time block: 3pm–6pm UTC. Timing detail is in the Cadence chart above.
Best performing posts
- 2025-12-03 · Company page · Company Update65 eng. (38 likes · 9 comments · 18 shares)
Other tax workflow tools route tasks. Soraban gets work done. We’ve rebranded to bring that story front and center — because workflow tools …
View post → - 2025-12-04 · Enoch Ko · Company Update63 eng. (60 likes · 2 comments · 1 shares)
Today, we’re officially rebranding—and while our look and name are evolving, what’s not changing is who we show up for: our customers, our t…
View post → - 2025-12-12 · Company page · Industry Insight48 eng. (39 likes · 3 comments · 6 shares)
“AI isn’t creating new work; it’s revealing how much work was already there.” — Jason Staats #DCPA was a powerful reminder of just how much …
View post → - 2026-07-09 · Company page · Product Update38 eng. (25 likes · 5 comments · 8 shares)
Every return starts with work your preparers shouldn't be doing. Renaming files. Sorting documents. Building the binder. Then starting over …
View post → - 2026-04-15 · Company page · Company Update33 eng. (32 likes · 0 comments · 1 shares)
Congratulations to every tax team that made it to today. We know how much goes into getting across the deadline. Our Tempe team — part of th…
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Worst performing posts — settled posts only (published ≥7 days before the data edge)
- 2026-04-05 · Company page · Meme / Humor2 eng. (2 likes · 0 comments · 0 shares)
This one’s for anyone deep in busy season right now. If you’ve been chasing documents, emails, or your sanity… you’ll get it. Consider this …
View post → - 2026-05-01 · Company page · Customer Highlight3 eng. (2 likes · 1 comments · 0 shares)
“You got a lot of 1040s you're trying to get out the door? Buddy, have I got the app for you.” — Jason Staats, CPA That’s the reality for mo…
View post → - 2026-09-04 · Company page · Event4 eng. (2 likes · 1 comments · 1 shares)
It takes 30 minutes to watch. It saves 83 minutes per return. Each handoff inside your firm during tax season is where context switching qui…
View post → - 2026-09-02 · Company page · Event5 eng. (4 likes · 0 comments · 1 shares)
Most workflows stop four or five times before delivery. Ours doesn't. We take one workflow from intake to workpaper prep to data entry to de…
View post → - 2025-12-29 · Company page · Industry Insight6 eng. (5 likes · 1 comments · 0 shares)
“Disruption and competitive advantage both start with imagination.” — Kimberly Ellison-Taylor As firms sort through AI hype, the real questi…
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