Imagine AI
All companies

Sierra

Customer Support AI · 99.0K followers · LinkedIn benchmark, last 12 months (original)

data through 2026-09-10
Excluding from this report:Company page reset

Momentum vs prior 12 months

Posts

225

+676%

Posts/wk

4.3

+617%

Avg engagement

353.2

smart avg / post

+130%

Momentum

+4%

2nd half of window vs 1st

2025-09-30 → 2026-09-30 · Benchmark by Imagine AI · methodology at benchmark.imagineai.me/dashboard/methodology

Engagement trend

Posting volume (bars) vs average engagement per post (line) — team only, original posts

Momentum over time

Change in average engagement per post vs the previous month — green gaining, red losing

Category mix

Cadence

Average engagement by day posted (Pacific time)

Team contribution

Team data through 2026-09-08 — employee scrapes lag this window; low numbers here mean stale data, not a quiet team.

Company page posts — not counted in this reportExcluded — undo

What drives engagement

Smart avg engagement per post across every post in this window. Gray rows at the bottom are under the sample floor (12+ posts per category, 12+ per format) — too few posts to trust the average.

By category

Celebratory Announcement676.731 posts
Company Update417.318 posts
Event393.235 posts
Hiring / Recruiting381.724 posts
Product Update370.626 posts
Industry Insight34218 posts
Customer Highlight323.128 posts
Personal Story240.342 posts
Meme / Humor586.23 posts · low n

By format

Image444.490 posts
Text Only275.4129 posts
Video502.64 posts · low n
Carousel469.62 posts · low n

Best day: Wednesday. Best time block: 12pm–3pm UTC. Timing detail is in the Cadence chart above.

Best performing posts

  • 2026-02-06 · Bret Taylor · Celebratory Announcement4.8K eng. (4.6K likes · 150 comments · 91 shares)

    After Sierra reached $100M in ARR in seven quarters, we followed with our first-ever $50M quarter — kicking off our third year with over $15…

    View post →
  • 2026-07-15 · Bret Taylor · Meme / Humor4.8K eng. (4.4K likes · 370 comments · 42 shares)

    I deeply resent that AI has forced me to eliminate em dashes from my writing for fear of signaling slop

    View post →
  • 2026-05-04 · Bret Taylor · Celebratory Announcement4.1K eng. (3.8K likes · 125 comments · 188 shares)

    Sierra is raising $950 million from new and existing investors, led by Tiger Global and GV, at a valuation of over $15 billion. We now have …

    View post →
  • 2025-11-21 · Bret Taylor · Celebratory Announcement4.1K eng. (3.8K likes · 127 comments · 175 shares)

    Sierra just hit $100M in ARR, just seven quarters since we launched in February 2024. Clay Bavor and I are very grateful to our customers an…

    View post →
  • 2026-08-28 · Bret Taylor · Hiring / Recruiting3.9K eng. (3.8K likes · 61 comments · 41 shares)

    It’s getting harder to fit all of Sierra in one selfie 🤣

    View post →

Worst performing posts — settled posts only (published ≥7 days before the data edge)

  • 2025-10-24 · Clay Bavor · Celebratory Announcement8 eng. (8 likes · 0 comments · 0 shares)

    Very excited to be partnering with the team at R1 RCM to transform how patients, providers, and payers communicate throughout the healthcare…

    View post →
  • 2026-07-14 · Aritra Sen · Celebratory Announcement9 eng. (9 likes · 0 comments · 0 shares)

    Excited to see Sierra announce our partnership with SoftBank. Over the past few months, one thing has become incredibly clear to me: excepti…

    View post →
  • 2026-06-12 · Aritra Sen · Personal Story11 eng. (11 likes · 0 comments · 0 shares)

    Today while doom-scrolling blind, I came across this post and it hits really close to home. Just four short years ago, this was the absolute…

    View post →
  • 2025-12-30 · Aritra Sen · Personal Story12 eng. (12 likes · 0 comments · 0 shares)

    𝗧𝗟;𝗗𝗥: I wrote a beginner-friendly system design guide hoping it would help a few people get unstuck. The response was far bigger than I…

    View post →
  • 2026-06-05 · Bryan Liu · Industry Insight17 eng. (17 likes · 0 comments · 0 shares)

    I spend a lot of time talking with Vijay I. about what makes Sierra an interesting technical thesis for engineers to work on. This post gets…

    View post →

All posts in this window

Posts

0 posts found

Sort by: