Rillet

Report card vs prior 90 days

Baseline vs market

• Median engagement 52 — top 26% of 70 tracked companies · top 14% of Tax & Accounting (n=7)
• Posts per week 5.9 — top 33% of 70 tracked companies · top 43% of Tax & Accounting (n=7)
• Engagement per 1K followers 1.8 — top 49% of 70 tracked companies · top 71% of Tax & Accounting (n=7)

What worked

• Hiring / Recruiting — smart avg 76.6 across 8 posts (1.5× typical)
• Celebratory Announcement — smart avg 64.6 across 8 posts (1.2× typical)
• Customer Highlight — smart avg 61.5 across 9 posts (1.2× typical)
• Product Update — smart avg 60 across 27 posts (1.2× typical)
• Event — smart avg 55.8 across 19 posts (1.1× typical)

Best format: Image (smart avg 62.3, 48 posts). Best day: Wednesday. Best time block: 3pm–6pm UTC. Floors: 8+ posts per category, 8+ per timing bucket.

Who carried it

No employee posts in this window (company-page only).

Top posts

• 2026-05-15 · Company page · Hiring / Recruiting200 eng. (186 likes · 12 comments · 2 shares)

  117 logos closed. Four-time recipient of NetSuite’s internal VAT MVP award for top performance. Described as “perpetually on fire.” That’s j…

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• 2026-05-09 · Company page · Hiring / Recruiting188 eng. (177 likes · 11 comments · 0 shares)

  The warmest of welcomes to Barry Eom, Rillet’s new AI Product Manager. If his track record is any indication, that’s a very good thing for a…

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• 2026-07-09 · Company page · Product Update153 eng. (136 likes · 12 comments · 5 shares)

  Going global shouldn't have to wait for your systems to catch up. More companies are hiring and paying talent worldwide earlier than ever, a…

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Summary

• Posting pace fell 46% vs the prior 90 days (11.1/wk → 6/wk).
• Typical-post engagement fell 40% (median 87 → 52).
• Hiring / Recruiting posts earned 1.5× the company's typical post (8 posts).
• Median engagement of 52 sits in the top 26% of 70 tracked companies.