Benchmark

Remote

HR & Payroll
Compare to a competitorData to Oct 7
Vs research baseline
Below baseline median
In their industry
Top half in HR & Payroll
Posting cadence
daily
Ranked
On the leaderboard
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What works for them

by post type, vs their own typical post
  1. 1. Customer highlight↑
  2. 2. Other↑
  3. 3. Company announcement↑
  4. 4. Product announcement→
  5. 5. Industry thought leadership↓
  6. 6. Personal highlight↓

What they post

share of posts by type
Industry thought leadership40%
Product announcement26%
Other15%
Customer highlight6%
Company announcement6%
Personal highlight6%
Event announcement2%