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Red Points

Security & Compliance · 57.5K followers · LinkedIn benchmark, last 12 months (original)

data through 2026-09-09
Excluding from this report:Company page reset

Momentum vs prior 12 months

Posts

96

+191%

Posts/wk

1.8

+200%

Avg engagement

40.4

smart avg / post

-51%

Momentum

-76%

2nd half of window vs 1st

2025-09-30 → 2026-09-30 · Benchmark by Imagine AI · methodology at benchmark.imagineai.me/dashboard/methodology

Engagement trend

Posting volume (bars) vs average engagement per post (line) — team only, original posts

Momentum over time

Change in average engagement per post vs the previous month — green gaining, red losing

Category mix

Cadence

Average engagement by day posted (Pacific time)

Team contribution

Team data through 2026-07-27 — employee scrapes lag this window; low numbers here mean stale data, not a quiet team.

Company page posts — not counted in this reportExcluded — undo

What drives engagement

Smart avg engagement per post across every post in this window. Gray rows at the bottom are under the sample floor (8+ posts per category, 8+ per format) — too few posts to trust the average.

By category

Event54.812 posts
Industry Insight42.237 posts
Company Update20.535 posts
Personal Story58.73 posts · low n
Celebratory Announcement54.13 posts · low n
Product Update542 posts · low n
Customer Highlight47.32 posts · low n
Hiring / Recruiting452 posts · low n

By format

Image75.820 posts
Text Only23.667 posts
Carousel57.71 post · low n
Video50.86 posts · low n
Document46.82 posts · low n

Best day: Friday. Best time block: 12pm–3pm UTC. Timing detail is in the Cadence chart above.

Best performing posts

  • 2026-02-04 · Laura Urquizu · Event315 eng. (262 likes · 41 comments · 12 shares)

    La semana pasada, lo mejor del ecosistema emprendedor español no estaba en una sala de conferencias. El pasado fin de semana cerramos la cua…

    View post →
  • 2026-07-21 · Laura Urquizu · Product Update283 eng. (223 likes · 14 comments · 46 shares)

    I am so excited about the news today. This is something I was waiting to disclose for months now. A year ago, social media deepfakes were a …

    View post →
  • 2026-01-14 · Laura Urquizu · Company Update283 eng. (263 likes · 20 comments · 0 shares)

    (Below in Spanish) We are used to seeing posts from CEOs welcoming or saying goodbye to members of the executive team. Today is not one of t…

    View post →
  • 2026-06-26 · Laura Urquizu · Personal Story272 eng. (233 likes · 31 comments · 8 shares)

    Post in spanish/english Ayer me dijeron algo que me encantó: "Eres un un perfil estadísticamente casi inexistente". El 99,9% de las empresas…

    View post →
  • 2025-10-20 · Laura Urquizu · Celebratory Announcement217 eng. (184 likes · 30 comments · 3 shares)

    Estoy muy agradecida a FORBES España por incluirme en su lista de las 100 mujeres más influyentes de España en 2025. Para mí es un honor est…

    View post →

Worst performing posts — settled posts only (published ≥7 days before the data edge)

  • 2026-06-03 · Carlos Civicos Zarzoso · Company Update0 eng. (0 likes · 0 comments · 0 shares)

    https://lnkd.in/erWQdx-5

    View post →
  • 2026-06-03 · Carlos Civicos Zarzoso · Company Update0 eng. (0 likes · 0 comments · 0 shares)

    https://lnkd.in/eyamxWkx

    View post →
  • 2026-06-04 · Carlos Civicos Zarzoso · Company Update0 eng. (0 likes · 0 comments · 0 shares)

    https://lnkd.in/eNNmqHDk

    View post →
  • 2026-06-08 · Carlos Civicos Zarzoso · Company Update0 eng. (0 likes · 0 comments · 0 shares)

    https://lnkd.in/enpWJxA8

    View post →
  • 2026-06-09 · Carlos Civicos Zarzoso · Company Update0 eng. (0 likes · 0 comments · 0 shares)

    https://lnkd.in/e6u4y8bT

    View post →

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