Ramp
Fintech · 333.7K followers · LinkedIn benchmark, last 90 days (original)
Report card vs prior 90 days
Posts
95
-42%Posts/wk
7.4
-42%Median eng.
111
-11%Smart avg
151.7
-25%Total eng.
15.4K
-57%Baseline vs market
- Median engagement 111 — top 9% of 70 tracked companies · top 25% of Fintech (n=8)
- Posts per week 7.3 — top 17% of 70 tracked companies · top 38% of Fintech (n=8)
- Engagement per 1K followers 0.49 — top 87% of 70 tracked companies · top 88% of Fintech (n=8)
What worked
- Product Update — smart avg 168.4 across 33 posts (1.5× typical)
- Company Update — smart avg 167 across 10 posts (1.5× typical)
- Meme / Humor — smart avg 160.2 across 11 posts (1.4× typical)
- Event — smart avg 147.5 across 11 posts (1.3× typical)
- Customer Highlight — smart avg 135.8 across 13 posts (1.2× typical)
Best format: Video (smart avg 162.7, 51 posts). Best day: Wednesday. Best time block: 12pm–3pm UTC. Floors: 8+ posts per category, 8+ per timing bucket.
Who carried it
- 1. Karim Atiyeh · Co-Founder, Co-CEO Ramp — 761 engagement over 3 posts (56% of team engagement)
- 2. Gene Lee · Co-founder, focused on growth — 229 engagement over 1 posts (17% of team engagement)
- 3. Chris Witmer · Customer Marketing Lead — 192 engagement over 4 posts (14% of team engagement)
Top posts
- 2026-06-04 · Company page · Celebratory Announcement1.1K eng. (967 likes · 42 comments · 135 shares)
It’s day 2635 at Ramp and we just raised $750M at a $44B valuation. Pretty wild for a finance platform that set out to save businesses time …
View post → - 2026-06-03 · Company page · Product Update701 eng. (529 likes · 48 comments · 124 shares)
Introducing Stack. The AI operating system that learns how your accounting firm works, then autonomously runs the routine work so your team …
View post → - 2026-07-28 · Company page · Product Update699 eng. (579 likes · 28 comments · 92 shares)
BREAKING: Any business headquartered in Canada can now use Ramp to manage spend, pay bills, and close the books with ~lightning speed~ CAD a…
View post →
Summary
- Posting pace fell 42% vs the prior 90 days (12.8/wk → 7.4/wk).
- Product Update posts earned 1.5× the company's typical post (33 posts).
- Karim Atiyeh drove 56% of team engagement.
- Median engagement of 111 sits in the top 9% of 70 tracked companies.