Profound
Sales & Marketing Tech · 46.8K followers · LinkedIn benchmark, last 12 months (reposts)
Report card vs prior 12 months
Posts
2
n/aPosts/wk
0
n/aMedian eng.
70
n/aSmart avg
70
n/aTotal eng.
140
n/aBaseline vs market
- Median engagement 70 — top 55% of 31 tracked companies · top 57% of Sales & Marketing Tech (n=7)
- Posts per week 0 — top 100% of 31 tracked companies · top 100% of Sales & Marketing Tech (n=7)
- Engagement per 1K followers 1.5 — top 83% of 30 tracked companies · top 100% of Sales & Marketing Tech (n=6)
What worked
No category clears the 8-post floor in this window.
Floors: 8+ posts per category, 8+ per timing bucket.
Who carried it
- 1. James Cadwallader · CEO — 22 engagement over 1 posts (100% of team engagement)
Top-person dependency: 100% of team engagement rides on one poster.
Top posts
- 2026-02-24 · Company page · Celebratory Announcement118 eng. (89 likes · 24 comments · 5 shares)View post →
- 2026-02-27 · James Cadwallader · Customer Highlight22 eng. (22 likes · 0 comments · 0 shares)View post →
Summary
- James Cadwallader drove 100% of team engagement — a single-poster dependency worth watching.
- Median engagement of 70 sits in the top 55% of 31 tracked companies.