Paramify
Security & Compliance · 9.2K followers · LinkedIn benchmark, last 12 months (reposts)
Report card vs prior 12 months
Posts
150
n/aPosts/wk
2.9
n/aMedian eng.
68
n/aSmart avg
78.4
n/aTotal eng.
12.3K
n/aBaseline vs market
- Median engagement 68 — top 57% of 30 tracked companies
- Posts per week 2.9 — top 7% of 30 tracked companies
- Engagement per 1K followers 8.92 — top 55% of 29 tracked companies
Industry percentile withheld: only 1 tracked Security & Compliance companies (needs 4+).
What worked
- Celebratory Announcement — smart avg 95.5 across 10 posts (1.4× typical)
- Hiring / Recruiting — smart avg 82.3 across 9 posts (1.2× typical)
- Company Update — smart avg 82.2 across 10 posts (1.2× typical)
- Meme / Humor — smart avg 81.1 across 25 posts (1.2× typical)
- Event — smart avg 73.5 across 64 posts (1.1× typical)
Best format: Video (smart avg 84.7, 73 posts). Best day: Thursday. Best time block: 6am–9am UTC. Floors: 8+ posts per category, 8+ per timing bucket.
Who carried it
- 1. Keaton Olson · Head of Social / Digital Marketing Manager — 5.6K engagement over 52 posts (100% of team engagement)
Top-person dependency: 100% of team engagement rides on one poster.
Top posts
- 2025-11-25 · Keaton Olson · Event629 eng. (544 likes · 74 comments · 11 shares)
320 YC founders. One yacht. One SF. Thank you to Porter, Digipals (YC F25), Imagine AI (YC F25), Amazon Web Services (AWS), Rippling, Rho, M…
View post → - 2025-12-19 · Keaton Olson · Celebratory Announcement275 eng. (212 likes · 57 comments · 6 shares)
Today we're announcing a $12M Series A led by Moore Capital Management, with continued support from our Seed investors Album and Next Fronti…
View post → - 2025-12-19 · Keaton Olson · Celebratory Announcement195 eng. (108 likes · 36 comments · 51 shares)
Hey! We're announcing our $12M Series A. The investment was led by Moore Capital Management. Our previous seed investors, Album and Next Fro…
View post →
Summary
- Celebratory Announcement posts earned 1.4× the company's typical post (10 posts).
- Keaton Olson drove 100% of team engagement — a single-poster dependency worth watching.
- Median engagement of 68 sits in the top 57% of 30 tracked companies.