Imagine AI
All companies

Outset

Sales & Marketing Tech · 13.3K followers · LinkedIn benchmark, last 12 months (original)

data through 2026-09-16
Excluding from this report:Company page reset

Momentum vs prior 12 months

Posts

106

-39%

Posts/wk

2

-39%

Avg engagement

88.6

smart avg / post

+47%

Momentum

-70%

2nd half of window vs 1st

2025-09-30 → 2026-09-30 · Benchmark by Imagine AI · methodology at benchmark.imagineai.me/dashboard/methodology

Engagement trend

Posting volume (bars) vs average engagement per post (line) — team only, original posts

Momentum over time

Change in average engagement per post vs the previous month — green gaining, red losing

Category mix

Cadence

Average engagement by day posted (Pacific time)

Team contribution

Team data through 2026-05-06 — employee scrapes lag this window; low numbers here mean stale data, not a quiet team.

Company page posts — not counted in this reportExcluded — undo

What drives engagement

Smart avg engagement per post across every post in this window. Gray rows at the bottom are under the sample floor (8+ posts per category, 8+ per format) — too few posts to trust the average.

By category

Celebratory Announcement120.18 posts
Hiring / Recruiting105.652 posts
Personal Story86.111 posts
Event77.811 posts
Product Update75.711 posts
Company Update883 posts · low n
Industry Insight84.65 posts · low n
Customer Highlight835 posts · low n

By format

Text Only9912 posts
Image94.160 posts
Video79.728 posts
Carousel88.16 posts · low n

Best day: Wednesday. Best time block: 3pm–6pm UTC. Timing detail is in the Cadence chart above.

Best performing posts

  • 2025-12-10 · Michael Hess · Celebratory Announcement568 eng. (451 likes · 94 comments · 23 shares)

    Just six months after our Series A...I couldn’t be more excited to announce that Outset has raised $30M in Series B financing! 2025 has been…

    View post →
  • 2026-01-28 · Michael Hess · Hiring / Recruiting392 eng. (296 likes · 82 comments · 14 shares)

    We’re hiring Backend and Frontend Software Engineers. Earlier this week, I shared that we’re opening up a VP of Engineering role. We haven’t…

    View post →
  • 2026-02-06 · Michael Hess · Celebratory Announcement340 eng. (217 likes · 114 comments · 9 shares)

    We just raised Series B, and we're hiring 10+ engineers. Our investors said to "focus and be deliberate." We're doing both by hiring more. S…

    View post →
  • 2026-03-02 · Michael Hess · Hiring / Recruiting285 eng. (197 likes · 84 comments · 4 shares)

    Every company I know is cutting its engineering team because of AI. We're hiring 10+ Engineers in March. A colleague called me last week, bu…

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  • 2026-01-14 · Michael Hess · Hiring / Recruiting261 eng. (185 likes · 69 comments · 7 shares)

    We're a month into our Series B and already behind on hiring. If you're in GTM or engineering and want to join a fast-moving company, here's…

    View post →

Worst performing posts — settled posts only (published ≥7 days before the data edge)

  • 2026-05-06 · Paige Younkin · Customer Highlight5 eng. (5 likes · 0 comments · 0 shares)

    Microsoft AI used Outset to run qualitative research at scale on Copilot, driving an estimated 5% increase in retention! At Copilot's scale,…

    View post →
  • 2026-04-07 · Michael Hess · Hiring / Recruiting13 eng. (10 likes · 2 comments · 1 shares)

    We're hiring in New York for the first time! Our customer base on the East Coast is growing fast, and we want to be closer to the people we …

    View post →
  • 2026-04-29 · Paige Younkin · Event14 eng. (14 likes · 0 comments · 0 shares)

    Here's where the Outset team is showing up next: April 28-30: IIEX NA, D.C. Putt & Connect: WIRe Kick-Off → https://lnkd.in/gmwDrFAG May 6-7…

    View post →
  • 2026-05-05 · Paige Younkin · Industry Insight15 eng. (13 likes · 2 comments · 0 shares)

    I talked to dozens of researchers at Quirks in Chicago last month. Almost every single one told me the same thing: "I'm skeptical of AI in r…

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  • 2026-02-26 · Michael Hess · Personal Story16 eng. (14 likes · 2 comments · 0 shares)

    Tackling a problem like fixing our incredibly broken healthcare system is EXACTLY what I'm most excited about in AI. We should be using this…

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