Orthogonal

Report card vs prior 12 months

Baseline vs market

• Median engagement 70.5 — top 55% of 31 tracked companies
• Posts per week 0.2 — top 97% of 31 tracked companies
• Engagement per 1K followers 52.99 — top 23% of 30 tracked companies

Industry percentile withheld: only 2 tracked Customer Support AI companies (needs 4+).

What worked

No category clears the 8-post floor in this window.

Floors: 8+ posts per category, 8+ per timing bucket.

Who carried it

• 1. Christian Pickett · Co-Founder — 989 engagement over 3 posts (100% of team engagement)

Top-person dependency: 100% of team engagement rides on one poster.

Top posts

• 2026-01-30 · Christian Pickett · Product Update946 eng. (684 likes · 221 comments · 41 shares)

  Orthogonal (YC W26) is building a simple way for AI agents to discover and pay for APIs. AI agents are about to become the biggest consumers…

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• 2026-03-19 · Company page · Celebratory Announcement126 eng. (87 likes · 18 comments · 21 shares)

  Congratulations to the Top 12 DevTech Startups in YC W26! https://lnkd.in/gFDwaXs4 Orthogonal (YC W26) - Agentic Payments for APIs OpenSpec …

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• 2026-03-06 · Company page · Product Update97 eng. (94 likes · 1 comments · 2 shares)

  PredictLeads is now available on Orthogonal (YC W26). 🤝 Through this integration, AI agents can access PredictLeads company intelligence si…

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Summary

• Posting pace rose 100% vs the prior 12 months (0.1/wk → 0.2/wk).
• Typical-post engagement fell 90% (median 698.5 → 70.5).
• Christian Pickett drove 100% of team engagement — a single-poster dependency worth watching.
• Median engagement of 70.5 sits in the top 55% of 31 tracked companies.