Benchmark

Merge

Vs research baseline
Not ranked yet
In their industry
—
Posting cadence
daily
Ranked
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What works for them

by post type, vs their own typical post
  1. 1. Hiring announcement↑
  2. 2. Company announcement↑
  3. 3. Customer highlight↑
  4. 4. Company highlight↑
  5. 5. Event announcement→
  6. 6. Product announcement↓
  7. 7. Industry thought leadership↓

What they post

share of posts by type
Product announcement25%
Event announcement23%
Company announcement20%
Industry thought leadership11%
Customer highlight6%
Hiring announcement5%
Company highlight4%
Other2%
Employee highlight2%
After-event highlight1%