Intero Digital
Sales & Marketing Tech · 12.9K followers · LinkedIn benchmark, last 12 months (original)
Report card vs prior 12 months
Posts
104
+1980%Posts/wk
2
+1900%Median eng.
12
+100%Smart avg
15
+83%Total eng.
1.6K
+3773%Baseline vs market
- Median engagement 12 — top 94% of 87 tracked companies · top 93% of Sales & Marketing Tech (n=15)
- Posts per week 2 — top 77% of 87 tracked companies · top 73% of Sales & Marketing Tech (n=15)
- Engagement per 1K followers 1.18 — top 76% of 84 tracked companies · top 93% of Sales & Marketing Tech (n=14)
What worked
- Celebratory Announcement — smart avg 20.4 across 8 posts (1.7× typical)
- Company Update — smart avg 17.2 across 10 posts (1.4× typical)
- Event — smart avg 15.4 across 18 posts (1.3× typical)
- Industry Insight — smart avg 12.1 across 53 posts (1× typical)
Best format: Image (smart avg 16.5, 65 posts). Best day: Wednesday. Best time block: 6pm–9pm UTC. Floors: 8+ posts per category, 8+ per timing bucket.
Who carried it
- 1. Chelsie Biller · Director SEO - Growth — 22 engagement over 4 posts (100% of team engagement)
Top-person dependency: 100% of team engagement rides on one poster.
Top posts
- 2026-02-20 · Company page · Company Update56 eng. (50 likes · 1 comments · 5 shares)
Plotting Vodaland's 2026 growth at Google’s office in New York. Casual 😎 So grateful for the partnership and the chance to build what’s nex…
View post → - 2026-02-26 · Company page · Celebratory Announcement55 eng. (37 likes · 5 comments · 13 shares)
If GEO felt “too new” for you to take seriously… Turns out: It’s already award-winning.👇 Intero Digital was just named a 2026 Top Generativ…
View post → - 2026-07-16 · Company page · Industry Insight46 eng. (37 likes · 4 comments · 5 shares)
Sam Richardson's first Search Engine Land feature! 👏 And it's on a topic every ecommerce marketer should be paying attention to. As AI beco…
View post →
Summary
- Posting pace rose 1900% vs the prior 12 months (0.1/wk → 2/wk).
- Typical-post engagement rose 100% (median 6 → 12).
- Celebratory Announcement posts earned 1.7× the company's typical post (8 posts).
- Chelsie Biller drove 100% of team engagement — a single-poster dependency worth watching.
- Median engagement of 12 sits in the top 94% of 87 tracked companies.