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HockeyStack

Data & Analytics · 30.0K followers · LinkedIn benchmark, all time (original)

data ends 2026-07-14
Excluding from this report:Company page reset

Momentum — all time

Posts

185

Posts/wk

1.4

Avg engagement

144.6

smart avg / post

Momentum

-11%

2nd half of window vs 1st

2024-03-26 → 2026-09-30 · Benchmark by Imagine AI · methodology at benchmark.imagineai.me/dashboard/methodology

Engagement trend

Posting volume (bars) vs average engagement per post (line) — team only, original posts

Momentum over time

Change in average engagement per post vs the previous month — green gaining, red losing

Category mix

Cadence

Average engagement by day posted (Pacific time)

Team contribution

Team data through 2026-03-25 — employee scrapes lag this window; low numbers here mean stale data, not a quiet team.

Company page posts — not counted in this reportExcluded — undo

What drives engagement

Smart avg engagement per post across every post in this window. Gray rows at the bottom are under the sample floor (10+ posts per category, 10+ per format) — too few posts to trust the average.

By category

Personal Story199.236 posts
Celebratory Announcement170.810 posts
Meme / Humor155.611 posts
Hiring / Recruiting155.324 posts
Industry Insight139.250 posts
Product Update13225 posts
Customer Highlight128.814 posts
Company Update171.97 posts · low n
Event135.88 posts · low n

By format

Image224.335 posts
Text Only143.788 posts
Video127.557 posts
Document154.25 posts · low n

Best day: Tuesday. Best time block: 6pm–9pm UTC. Timing detail is in the Cadence chart above.

Best performing posts

  • 2024-10-03 · Buğra Gündüz · Personal Story1.3K eng. (1.2K likes · 64 comments · 7 shares)

    This is my co-founder Emir Atli and I at age 14, smiling over our first $5 in revenue like we just sold Facebook. Because to us, that’s exac…

    View post →
  • 2025-10-15 · Emir Atli · Hiring / Recruiting995 eng. (852 likes · 96 comments · 47 shares)

    I’m an immigrant. My co-founders are immigrants. 60% of our employees are first-generation immigrants. This country gave us the chance to bu…

    View post →
  • 2024-11-01 · Buğra Gündüz · Personal Story977 eng. (918 likes · 49 comments · 10 shares)

    “We regret to inform you that you have been found ineligible for an immigrant visa.” My heart sank. Not only were we going to be removed fro…

    View post →
  • 2025-11-25 · Emir Atli · Industry Insight877 eng. (238 likes · 639 comments · 0 shares)

    Seven months ago, our LinkedIn ads stopped working. We had scaled spend from $30k to $100k/mo and efficiency collapsed. Today, LinkedIn is g…

    View post →
  • 2025-01-28 · Buğra Gündüz · Celebratory Announcement810 eng. (708 likes · 82 comments · 20 shares)

    We raised $20M in Series A funding led by Bessemer to build AI that accelerates B2B revenue. The B2B revenue tech stack has grown uncontroll…

    View post →

Worst performing posts — settled posts only (published ≥7 days before the data edge)

  • 2024-07-17 · Buğra Gündüz · Customer Highlight27 eng. (26 likes · 1 comments · 0 shares)

    It's been a blast working with Rowan Tonkin, Kate Sheka and the Planful team since they decided to move away from Bizible almost a year ago …

    View post →
  • 2024-06-04 · Buğra Gündüz · Event29 eng. (28 likes · 1 comments · 0 shares)

    Can you dashboard it S3E2 is live! Watch Lily Roosevelt build a reverse funnel showing the most common journeys for customers in 58 seconds

    View post →
  • 2024-12-04 · Buğra Gündüz · Industry Insight30 eng. (26 likes · 4 comments · 0 shares)

    agi has been achieved internally... sam was joking but I am 100% serious. my message inbox is open if you want to get 10x more efficiency fr…

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  • 2025-02-05 · Buğra Gündüz · Hiring / Recruiting35 eng. (33 likes · 2 comments · 0 shares)

    Yext is looking to hire HockeyStack experts (or soon-to-be ones!) Great opportunity - Who is up for it?

    View post →
  • 2025-08-11 · Buğra Gündüz · Meme / Humor40 eng. (35 likes · 4 comments · 1 shares)

    End of quarter. I should be closing deals… instead I’m helping Lily Roosevelt in Marketing fight 13-year-olds and bots for Taylor Swift tick…

    View post →

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