Benchmark DashboardFiled
Tax & Accounting · 4.5K followers · LinkedIn benchmark, last 12 months (original)
Momentum vs prior 12 months
Posts
27
+200%Posts/wk
0.5
+150%Avg engagement
81.9
smart avg / post
-56%Momentum
-13%
2nd half of window vs 1st
Engagement trend
Posting volume (bars) vs average engagement per post (line) — team only, original posts
Momentum over time
Change in average engagement per post vs the previous month — green gaining, red losing
Category mix
Cadence
Average engagement by day posted (Pacific time)
Team contribution
Team data through 2026-04-27 — employee scrapes lag this window; low numbers here mean stale data, not a quiet team.
What drives engagement
Smart avg engagement per post across every post in this window. Gray rows at the bottom are under the sample floor (8+ posts per category, 8+ per format) — too few posts to trust the average.
By category
By format
Best day: Tuesday. Best time block: 3pm–6pm UTC. Timing detail is in the Cadence chart above.
Best performing posts
- 2025-12-30 · Leroy Kerry · Personal Story290 eng. (240 likes · 48 comments · 2 shares)
2025 wrap up: TL;DR The year of trying to balance building a company and family. Shoutout to my wife & kid for putting up with all the movin…
View post → - 2025-11-18 · Alex Griffin · Personal Story207 eng. (190 likes · 15 comments · 2 shares)
This is a long overdue post: No… I’m not back at Stripe… Zoom in on my name badge and you’ll see where I’ve actually been spending the most …
View post → - 2025-10-20 · Leroy Kerry · Event188 eng. (180 likes · 4 comments · 4 shares)
I love being in-office with firms, but nothing beats crossing continents to do it. This week we're in India, spending time with Top 20 and T…
View post → - 2025-11-14 · Leroy Kerry · Personal Story127 eng. (99 likes · 18 comments · 10 shares)
What a week. Getting to showcase Filed on the center stage at Web Summit was a real highlight. I get the pleasure to share the hard work of …
View post → - 2025-10-02 · Leroy Kerry · Hiring / Recruiting111 eng. (94 likes · 11 comments · 6 shares)
When not on the road filming with clients, we film the team! Meet Rachel D.… 📍Today we’re back in Brooklyn and sharing the story as to why …
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Worst performing posts — settled posts only (published ≥7 days before the data edge)
- 2025-11-25 · Alex Griffin · Industry Insight12 eng. (10 likes · 1 comments · 1 shares)
Quick update on those TaxCalcBench results... We spent yesterday triple-checking every number and claim. When you're publishing data like th…
View post → - 2026-03-05 · Alex Griffin · Industry Insight12 eng. (10 likes · 2 comments · 0 shares)
Warning: this post might be too abstruse/esoteric if you're not a tax professional 👇 Translation for laymen: we're blowing the minds of exp…
View post → - 2026-03-30 · Leroy Kerry · Hiring / Recruiting21 eng. (18 likes · 3 comments · 0 shares)
🇸🇪 Stockholm crew! 10 of our 40 desks are empty as our Stockholm team are hybrid in-office/wfh. It's cozy enough for those working late in…
View post → - 2026-03-17 · Leroy Kerry · Celebratory Announcement36 eng. (29 likes · 7 comments · 0 shares)
The meeting with our lead investor that nearly never happened... 12 months ago, a chance intro led to our first conversation with Northzone.…
View post → - 2025-12-04 · Alex Griffin · Personal Story40 eng. (35 likes · 3 comments · 2 shares)
Something I don’t talk about much: I genuinely enjoy writing. And, not to toot my own horn, but every once in a while I think I’m actually p…
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