Imagine AI
All companies

Deel

HR & Payroll · 842.8K followers · LinkedIn benchmark, last 30 days (original)

data through 2026-09-27
Excluding from this report:Company page reset

Momentum vs prior 30 days

Posts

27

0%

Posts/wk

6.3

0%

Avg engagement

257.2

smart avg / post

-26%

Momentum

+158%

2nd half of window vs 1st

2026-08-31 → 2026-09-30 · Benchmark by Imagine AI · methodology at benchmark.imagineai.me/dashboard/methodology

Engagement trend

Posting volume (bars) vs average engagement per post (line) — team only, original posts

Momentum over time

Change in average engagement per post vs the previous week — green gaining, red losing

Category mix

Cadence

Average engagement by day posted (Pacific time)

Team contribution

Click a person for their full report · check 2+ people to benchmark them against each other · Include/Exclude scopes every number on this page.

Company page posts — not counted in this reportExcluded — undo

What drives engagement

Smart avg engagement per post across every post in this window. Gray rows at the bottom are under the sample floor (8+ posts per category, 8+ per format) — too few posts to trust the average.

By category

Product Update452.68 posts
Industry Insight239.613 posts
Hiring / Recruiting359.93 posts · low n
Customer Highlight352.31 post · low n
Event348.42 posts · low n

By format

Image294.89 posts
Text Only242.812 posts
Video534.26 posts · low n

Best time block: 12pm–3pm UTC. Timing detail is in the Cadence chart above.

Best performing posts

  • 2026-09-21 · Alex Bouaziz · Product Update5.7K eng. (4.1K likes · 1.0K comments · 583 shares)

    Introducing Akai: Deel added $140M ARR in 90 days without hiring any new people, automating ~600 employees' work using akai.run Revenue per …

    View post →
  • 2026-09-02 · Alex Bouaziz · Hiring / Recruiting1.0K eng. (821 likes · 71 comments · 118 shares)

    🤯 200,000+ applicants for Snoop’s International Ice Cream Taster just 6 days in. Culinary students from Tokyo. Creators from Ecuador. Peopl…

    View post →
  • 2026-08-31 · Alex Bouaziz · Product Update663 eng. (565 likes · 33 comments · 65 shares)

    You must be doing 401k wrong if 70% of workers are terrified they won’t have enough to retire, especially given that retirement is the #2 be…

    View post →
  • 2026-09-11 · Avi Ashkenazi · Industry Insight430 eng. (349 likes · 59 comments · 22 shares)

    Design used to sit at the beginning of product development loop. You used to figure out what problem to solve Understood the user and mapped…

    View post →
  • 2026-09-23 · Dan Westgarth · Product Update364 eng. (339 likes · 12 comments · 13 shares)

    Yesterday we launched the coolest product I can remember: Akai Deel added $140M+ ARR in 90 days while headcount stayed flat. We did so by cr…

    View post →

Worst performing posts — settled posts only (published ≥7 days before the data edge)

  • 2026-09-02 · Avi Ashkenazi · Hiring / Recruiting1 eng. (1 likes · 0 comments · 0 shares)

    Even if you aren’t looking - this vid is a nice pause for your scroll. Just good vibes - in a sea of information

    View post →
  • 2026-09-19 · Avi Ashkenazi · Industry Insight8 eng. (8 likes · 0 comments · 0 shares)

    Shipping with AI is starting to look like getting into a Waymo. You trust the vehicle with your life so you can get work done while somethin…

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  • 2026-09-01 · Avi Ashkenazi · Industry Insight11 eng. (11 likes · 0 comments · 0 shares)

    Last week, I tested a new AI tool that billed me $0.03 per run because that was Anthropic's exact API cost. The company didn't design a pric…

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  • 2026-09-04 · Avi Ashkenazi · Industry Insight19 eng. (16 likes · 3 comments · 0 shares)

    33% of UK adults admit to using illegal streaming, costing the film industry £1.4 billion every year. Reported by FT Industry reports frame …

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  • 2026-09-12 · Avi Ashkenazi · Industry Insight22 eng. (16 likes · 5 comments · 1 shares)

    Writing code that works is no longer the definition of an engineer. When generating syntax and boilerplate is practically frictionless, gett…

    View post →

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