Benchmark

Baseten

AI Infrastructure
Vs research baseline
Baseline p50 to p75
In their industry
—
Posting cadence
several times a week
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What works for them

by post type, vs their own typical post
  1. 1. Company announcement↑
  2. 2. Customer highlight↑
  3. 3. Product announcement↓
  4. 4. Event announcement↓

What they post

share of posts by type
Product announcement52%
Company announcement16%
Event announcement12%
Customer highlight10%
Industry thought leadership4%
Hiring announcement2%
Company highlight2%
After-event highlight2%