Aturiya AI

Report card vs prior 12 months

Baseline vs market

• Median engagement 15 — top 83% of 87 tracked companies · top 91% of Customer Support AI (n=11)
• Posts per week 0.9 — top 89% of 87 tracked companies · top 91% of Customer Support AI (n=11)
• Engagement per 1K followers 58.59 — top 7% of 84 tracked companies · top 9% of Customer Support AI (n=11)

What worked

• Event — smart avg 20 across 17 posts (1.3× typical)
• Industry Insight — smart avg 18.7 across 10 posts (1.2× typical)

Best format: Carousel (smart avg 19.9, 10 posts). Best day: Thursday. Best time block: 6pm–9pm UTC. Floors: 8+ posts per category, 8+ per timing bucket.

Who carried it

• 1. Kiran · GTM Lead — 404 engagement over 22 posts (65% of team engagement)
• 2. Rikan · Founder — 215 engagement over 8 posts (35% of team engagement)

Top posts

• 2026-02-27 · Kiran · Personal Story62 eng. (56 likes · 6 comments · 0 shares)

  I didn't post about it at the time, but earlier this month I completed a 10K run. Sutton Park, Birmingham. 8th February. Raising money for M…

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• 2026-02-18 · Rikan · Industry Insight49 eng. (47 likes · 2 comments · 0 shares)

  Most SME owners ask me: "How do I use AI?" Wrong question. Here's the one that actually matters: "If I built my company from scratch today, …

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• 2026-03-06 · Kiran · Event46 eng. (45 likes · 0 comments · 1 shares)

  17,000 people at ExCeL this week for Tech Show London. AI was everywhere. Every talk. Every booth. Every conversation while waiting for coff…

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Summary

• Posting pace held steady vs the prior 12 months (0.9/wk).
• Typical-post engagement fell 37% (median 24 → 15).
• Event posts earned 1.3× the company's typical post (17 posts).
• Kiran drove 65% of team engagement.
• Median engagement of 15 sits in the top 83% of 87 tracked companies.