Truss

What drives engagement

Smart avg engagement per post across every post in this window. Gray rows at the bottom are under the sample floor (8+ posts per category, 8+ per format) — too few posts to trust the average.

Best day: Thursday. Best time block: 6pm–9pm UTC. Timing detail is in the Cadence chart above.

Best performing posts

• 2024-06-24 · Woody Lello · Industry Insight658 eng. (588 likes · 25 comments · 45 shares)

  If you want to sell a Helmut Lang jacket on a resale site, you have to photograph it, write out a description and price it, which isn’t alwa…

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• 2025-09-09 · Zach Mansell · Event384 eng. (333 likes · 31 comments · 20 shares)

  Very much looking forward to hosting an incredible group of technology leaders over the next few days at our 2025 Executive Roundtable. This…

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• 2025-03-11 · Woody Lello · Industry Insight344 eng. (286 likes · 51 comments · 7 shares)

  I wrote a post about what is vibe revenue & predict that we will see tons of zombie VC-backed AI companies in 18 months

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• 2026-02-02 · Woody Lello · Industry Insight300 eng. (257 likes · 27 comments · 16 shares)

  It was a busy week in circular fashion! 😮💨 Here's a recap of the main news: After five years of not being organized, the H&M Design Award …

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• 2024-06-12 · Woody Lello · Event260 eng. (255 likes · 2 comments · 3 shares)

  Great to be part of London Tech Week yesterday, talking about the circular fashion economy alongside Eshita Kabra and Veronica Chou. Tech ha…

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Worst performing posts — settled posts only (published ≥7 days before the data edge)

• 2024-11-22 · Matthew Smith · Event5 eng. (4 likes · 0 comments · 1 shares)

  🚧 We're heading to the Charlotte Build Expo! 🚧 📅 When: Dec 11 & 12, 2024 📍 Where: Charlotte Convention Centre 🎯 Find us at Booth 818! D…

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• 2026-04-17 · Zach Mansell · Customer Highlight5 eng. (4 likes · 0 comments · 1 shares)

  Usually, it’s the vendor sending the gift package to the customer. So receiving this from one of the firms we serve was a true honor. It mea…

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• 2024-10-01 · Matthew Smith · Product Update7 eng. (6 likes · 0 comments · 1 shares)

  📣 Meet Drillbit (YC S24)! Drillbit uses AI employees to handle all of your administrative tasks so that you can focus on growing your busin…

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• 2026-04-23 · Zach Mansell · Industry Insight9 eng. (7 likes · 0 comments · 2 shares)

  What's top of mind for you as a #CPA firm leader? Here's a chance to weigh in on your priorities and challenges. Your input provides vital i…

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• 2024-09-20 · Matthew Smith · Customer Highlight10 eng. (9 likes · 0 comments · 1 shares)

  🌟 Transform your business with Truss Payments! Thank you Thomas Wellens from Sweetwater Marine Construction for sharing that they save 6 ho…

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