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Middleware

Dev Tools & Infrastructure ยท 10.5K followers ยท LinkedIn benchmark, last 12 months (reposts)

data ends 2026-05-07

Momentum vs prior 12 months

Posts

6

+200%

Posts/wk

0.1

n/a

Avg engagement

36.2

smart avg / post

-74%

Momentum

-81%

2nd half of window vs 1st

2025-09-30 โ†’ 2026-09-30 ยท Benchmark by Imagine AI ยท methodology at benchmark.imagineai.me/dashboard/methodology

Engagement trend

Posting volume (bars) vs average engagement per post (line) โ€” page + team, original posts

Momentum over time

Change in average engagement per post vs the previous month โ€” green gaining, red losing

Category mix

Cadence

Average engagement by day posted (Pacific time)

Team contribution

Team data through 2024-12-17 โ€” employee scrapes lag this window; low numbers here mean stale data, not a quiet team.

Company page posts โ€” counted in every number on this pageExclude

What drives engagement

Smart avg engagement per post across every post in this window. Gray rows at the bottom are under the sample floor (8+ posts per category, 8+ per format) โ€” too few posts to trust the average.

By category

Company Update40.21 post ยท low n
Event37.71 post ยท low n
Industry Insight34.72 posts ยท low n
Product Update34.22 posts ยท low n

By format

Image38.82 posts ยท low n
Text Only35.61 post ยท low n
Video35.53 posts ยท low n

Timing detail is in the Cadence chart above.

Best performing posts

  • 2025-10-17 ยท Company page ยท Company Update110 eng. (98 likes ยท 2 comments ยท 10 shares)

    Middlewarrriors are in colors! Wrapping up meeting with the team before going on a long Diwali vacation. Yes, but we are here to support anyโ€ฆ

    View post โ†’
  • 2025-11-17 ยท Company page ยท Event59 eng. (45 likes ยท 0 comments ยท 14 shares)

    Weโ€™re pleased to welcome Middleware as our ๐—˜๐˜…๐—ต๐—ถ๐—ฏ๐—ถ๐˜ & ๐—Ÿ๐—ฎ๐—ป๐˜†๐—ฎ๐—ฟ๐—ฑ ๐—ฃ๐—ฎ๐—ฟ๐˜๐—ป๐—ฒ๐—ฟ for ๐—ฆ๐˜‚๐—ป๐—ฑ๐—ผ๐˜„๐—ป๐—ฒ๐—ฟ ๐˜„๐—ถ๐˜๐—ต ๐——๐—ฒ๐˜ƒ๐—ข๐—ฝ๐˜€ - ๐— ๏ฟฝโ€ฆ

    View post โ†’
  • 2025-10-11 ยท Company page ยท Industry Insight16 eng. (12 likes ยท 0 comments ยท 4 shares)

    Kubernetes = the conductor of your container orchestra ๐ŸŽถ ๐ŸŽฏ Control Plane โ€” makes decisions ๐Ÿ’ป Worker Nodes โ€” execute tasks ๐Ÿ“ฆ Pods โ€” the sโ€ฆ

    View post โ†’
  • 2026-04-16 ยท Company page ยท Industry Insight15 eng. (13 likes ยท 1 comments ยท 1 shares)

    These engineers ain't loyal: 81% of engineering teams rate their observability setup 4-5/5. But 63% would switch immediately for better custโ€ฆ

    View post โ†’
  • 2026-05-06 ยท Company page ยท Product Update11 eng. (10 likes ยท 0 comments ยท 1 shares)

    Middleware Launches OpsAI to Automate Incident Resolution in Real Time "Observability platforms have spent the last decade getting better atโ€ฆ

    View post โ†’

Worst performing posts โ€” settled posts only (published โ‰ฅ7 days before the data edge)

  • Too few posts in this window to call anything the worst.

All posts in this window

Posts

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