Mercury

What drives engagement

Smart avg engagement per post across every post in this window. Gray rows at the bottom are under the sample floor (10+ posts per category, 10+ per format) — too few posts to trust the average.

Best day: Friday. Best time block: 12am–3am UTC. Timing detail is in the Cadence chart above.

Best performing posts

• 2025-04-10 · Matt Heiman · Celebratory Announcement1.7K eng. (1.6K likes · 70 comments · 11 shares)

  We just closed our $300M round, valuing Mercury at $3.5B. Beyond the capital itself, there are two strategic advantages I'm particularly exc…

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• 2024-09-17 · Matt Heiman · Celebratory Announcement1.3K eng. (1.2K likes · 127 comments · 16 shares)

  excited to announce our series a investment - led by Benchmark we're only getting started - It's time to accelerate 🚀

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• 2026-04-03 · Daniel Kang · Product Update1.2K eng. (997 likes · 78 comments · 93 shares)

  Mercury entered payroll with acquisition of Central. Here's why: I remember an ADP rep coming to my office with a literal binder to set up p…

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• 2024-05-18 · Matt Heiman · Celebratory Announcement765 eng. (649 likes · 69 comments · 47 shares)

  🎉 We are thrilled to announce that we've raised an oversubscribed Kudos Series A ($10.2m) led by QED Investors! 🎉 We're excited to welcome…

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• 2026-01-29 · Company page · Industry Insight757 eng. (670 likes · 61 comments · 26 shares)

  The vibe shift in AI is real... and Mercury data backs it up. Anthropic is now capturing more newly formed startups as their first AI model …

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Worst performing posts — settled posts only (published ≥7 days before the data edge)

• 2026-03-25 · Company page · Industry Insight2 eng. (1 likes · 0 comments · 1 shares)

  I wrote about how startups can build AR systems that scale with their business. Check out my article for Mercury.

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• 2026-02-05 · Company page · Company Update5 eng. (3 likes · 1 comments · 1 shares)

  A chance to step back and take stock is always a good thing… Oftentimes at the beginning of the year we are hyper focused on what’s next, fr…

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• 2026-02-16 · Company page · Industry Insight5 eng. (3 likes · 1 comments · 1 shares)

  I love that Mercury pulled together the "logistics of love"! It was super interesting to see that while 73% of people feel more confident ma…

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• 2026-02-26 · Company page · Industry Insight5 eng. (4 likes · 0 comments · 1 shares)

  Very cool:

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• 2026-03-18 · Company page · Product Update5 eng. (4 likes · 0 comments · 1 shares)

  Founders and friends ! This one's for you. Mercury Insights is officially live, and I genuinely think it's going to change how you run your …

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