Benchmark DashboardMartin AI
Uncategorized · followers n/a · LinkedIn benchmark, last 12 months (original)
Momentum vs prior 12 months
Posts
43
+87%Posts/wk
0.8
+100%Avg engagement
84.2
smart avg / post
-88%Momentum
not enough posts
2nd half of window vs 1st
Engagement trend
Posting volume (bars) vs average engagement per post (line) — team only, original posts
Momentum over time
Change in average engagement per post vs the previous month — green gaining, red losing
Category mix
Cadence
Average engagement by day posted (Pacific time)
Team contribution
Team data through 2026-07-27 — employee scrapes lag this window; low numbers here mean stale data, not a quiet team.
What drives engagement
Smart avg engagement per post across every post in this window. Gray rows at the bottom are under the sample floor (8+ posts per category, 8+ per format) — too few posts to trust the average.
By category
By format
Best day: Monday. Best time block: 12pm–3pm UTC. Timing detail is in the Cadence chart above.
Best performing posts
- 2026-03-29 · Dawson Chen · Industry Insight2.1K eng. (506 likes · 1.6K comments · 5 shares)
Are you planning a launch on LinkedIn, Twitter, or Product Hunt? Over the past 3 years, we've launched Martin (YC S23) and Letterbook (YC S2…
View post → - 2026-03-16 · Dawson Chen · Product Update449 eng. (363 likes · 82 comments · 4 shares)
We hit $1.3M ARR. Then we hard-pivoted. For most of last year, Martin (YC S23)'s revenue graph was a hockey stick. Everybody wanted to try a…
View post → - 2026-07-07 · Dawson Chen · Personal Story333 eng. (313 likes · 20 comments · 0 shares)
I faked my Yale graduation. Borrowed a stole, put on a suit, and took photos with my friends. I was supposed to graduate this June. But 3 ye…
View post → - 2026-07-20 · Dawson Chen · Personal Story220 eng. (181 likes · 39 comments · 0 shares)
Spain just won the World Cup by being boring. Seven games. One goal conceded. No miracle comebacks. They just passed teams to death and pick…
View post → - 2026-06-25 · Dawson Chen · Personal Story207 eng. (159 likes · 45 comments · 3 shares)
The biggest lesson we learned from growing our AI personal assistant to $1M ARR in 6 months... Pick one growth channel and go deep. For a ye…
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Worst performing posts — settled posts only (published ≥7 days before the data edge)
- 2026-07-16 · Dawson Chen · Industry Insight11 eng. (8 likes · 3 comments · 0 shares)
Is your landing page broken?? Rough conversion rate benchmarks (from page view): - E-commerce: 2 to 3% to purchase - Consumer SaaS: 2 to 5% …
View post → - 2026-05-22 · Dawson Chen · Customer Highlight12 eng. (12 likes · 0 comments · 0 shares)
Bullish on this team! We love helping Juno with customer support.
View post → - 2026-05-22 · Dawson Chen · Industry Insight15 eng. (14 likes · 1 comments · 0 shares)
Where do you hire customer support agents in 2026? I spent some time mapping it out. 1. Philippines, direct hire. The default for a first ag…
View post → - 2026-06-30 · Dawson Chen · Personal Story16 eng. (15 likes · 1 comments · 0 shares)
3 years ago we sat in PG's living room for office hours. We were struggling to find PMF with our AI personal assistant. So we came loaded wi…
View post → - 2026-04-15 · Dawson Chen · Product Update18 eng. (17 likes · 1 comments · 0 shares)
Every support tool in 2026 is "AI-powered". It's on every landing page and in every pitch deck. But when customer support became a hair-on-f…
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All posts in this window
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